SM
Strategy Meets Reality Podcast

The Confusion Tax | Stefan Norrvall

April 14, 2026·52 min
Episode Description from the Publisher

Strategy often fails for a boring reason: nobody knows who can decide what, and everything slows to a crawl. We sit down with Stefan Norrvall, joining us from Australia, to unpack organisational coherence and why it beats the usual push for “alignment” when dealing with real-world complexity. If your organisation feels busy but stuck, this conversation gives you language for what is happening and a model for what to fix first. We dig into Stefan’s run serve change heuristic and how each laye...

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