Smarter Podcasting: How To Use Podcasting For Business Growth

How to Use Podcast Guest Interviews to Build Business Relationships

June 24, 2026·15 min
Episode Description from the Publisher

“There is no better networking tool than a podcast. Nothing even comes close.” I talk about one of the most overlooked ways to use a podcast: not just to educate an audience, but to build real business relationships with people you actually want to work with. Guest interviews are not about chasing big names or collecting LinkedIn screenshots. They are about creating value, having meaningful conversations, and turning a 30-minute interview into a genuine professional connection. I think ...

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