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by Lindsay Fletcher | Christian Entrepreneur | Relationship Marketing & Sales Strategist for Local Small Business
Small Business Growth Tools is for female entrepreneurs & Christian women in small business ready to build a profitable business with strategy & confidence with a healthy dose of faith. Topics include business growth, sales strategy, faith in business, small business marketing tips, relationship marketing, networking for women, incorporating faith in business, CEO strategy for women, and building systems to support small business growth. Additional topics include time management, task prioritization, online business growth, email marketing, SEO for small business, kingdom business, high growth business tips, automations, AI for small business, marketing without social media, social media marketing, business growth mindset, branding for small business, and more.Host Lindsay Fletcher shares how she uses sales and marketing skills and strategies she learned in her corporate America sales career in starting an
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Unlock powerful business growth strategies through smart tool use and automation in your small or local service-based business. In this episode, Lindsay chats with Danielle McGuinness, an online business manager (OBM) and automation expert, about the common pitfalls small business owners face when adding tools and how to avoid costly overlaps. Learn how optimizing your existing tools and automating key processes like lead generation, onboarding, proposals, and offboarding can save time, reduce overwhelm, and create a consistent, excellent client experience. You’ll discover: Why blindly adding software can hurt your business growth strategies How local business owners can automate client intake, proposals, and payment processes efficiently Tips to maintain a personalized touch even with automation How to assess your current tools and avoid unnecessary expenses The role of automation in scaling service-based business growth If you're a small business owner looking for actionable ways to grow and streamline your business, this episode is packed with essential business growth tools and tips. Connect with Danielle McGinnis at https://cuttingedgeoperations.com ---------- The next cohort of Sell With Confidence LIVE is in September 2026. Join the waitlist at https://lindsayfletcher.co/waitlist to be notified when enrollment is open and for special bonuses!
What if the biggest thing holding you back in sales isn’t your pricing, offer, or marketing—but how you see yourself? In this episode, I share the key lessons from the first Sell With Confidence Challenge. After four days of live sales training, the women didn’t leave talking about scripts or closing techniques—they left talking about leadership. They learned to overcome awkwardness in sales conversations, to stop seeing sales as pressure and start seeing it as serving others. They discovered how to communicate their value confidently and guide people to decisions that genuinely help them. Inside this episode, you’ll discover: Why confidence comes from preparation, not personality The mindset shift that turns sales from “bothering” into serving Why many Christian women struggle more with permission than integrity How communication—not persuasion—is the missing link in sales Why leadership is the true skill behind successful selling How understanding buyer personalities transforms sales conversations Hear stories from women who shifted from feeling unprepared or pushy to becoming confident leaders in their sales journeys. If you’ve ever felt uncomfortable asking for the sale, worried about being too pushy, or heard “I need to think about it” more times than you’d like, this episode is for you. Key Takeaways: Confidence is built through preparation Sales is service—not pressure Communication is a leadership skill Buyers want guidance, not convincing Selling is really about leading Join the Sell With Confidence waitlist for the September 2026 cohort at: https://lindsayfletcher.co/waitlist
#1 Way Christian Women Can Double Sales Without More Leads --------------------- Join the Sell With Confidence Challenge live on zoom May 18-21, 2026 from 9-11am Central (7am LA / 10am NYC). Grab your ticket here: https://lindsayfletcher.co/challenge ---------------------- You don’t need more leads to grow your business. You need better follow-through. In this episode, I’m breaking down the number one way to double, triple, even 10X your sales—and it has nothing to do with posting more, marketing more, or chasing more people. It’s follow-up. And before you brush that off like you’ve heard it before… I want you to really see what this is costing you. On average, only about 2% of sales happen in the first conversation. That means 98% of your potential clients don’t say yes right away. And 80% of those people? They need 5 to 12 follow-ups before they decide. Most of you are stopping after the first conversation, or worse, you’re ending with “let me know if you have any questions” and putting the responsibility on them. That’s where the sale dies. In this episode, I walk you through a simple numbers breakdown that shows exactly how you’re leaving money on the table. We look at what happens when 100 people contact your business and you only rely on first conversations. And then what happens when you follow up just once… and then twice. The difference is not small. In this example, it’s the difference between $200 and $600 with just two follow-ups. That’s not a marketing or leads problem. This is a follow-up problem. Most small business owners have never learned to sell, so they don't know how to set themselves up for expected follow up and/or they don't have a simple system so that people served and sales don't fall through the cracks. The Sales Shift: You’re not missing leads. You’re missing follow-through. Actionable Takeaways: Set the expectation for follow-up during the first conversation Stop saying “let me know” and start owning the next step Build a simple system to track who to follow up with Make follow-up feel expected, not awkward Watch this LIVE on YouTube here to see the visuals: https://www.youtube.com/watch?v=Fh-IxTV6Fdo&t=19s --------------------- Join my FB community here: https://facebook.com/groups/shebuildsfaithbusiness
Discover why not leading your sales conversations is costing you clients and how Christian women in small business can reframe sales as an act of service. Learn practical strategies for sales confidence, and faith-based business growth to become a sales leader and close more deals. Stop hesitating, start asking the right questions, and guide your clients to confident decisions that grow your business and impact. This episode breaks down the sales mindset shift from hesitation to leadership, revealing how reframing sales as serving clients leads to more yeses, fewer stalls, and stronger client relationships. You'll hear actionable tips on how to stop avoiding the close, lead conversations with purpose, and stop losing clients to less confident competitors. The conversation is packed with faith-aligned sales wisdom tailored for Christian entrepreneurs ready to grow their small business with confidence and impact. If you are ready to elevate your conversations skills so that people easily say yes to you, check out my Sell With Confidence Challenge at https://lindsayfletcher.co/challenge.
Sales confidence isn't something you're born with, it's something you build. If you've been waiting to feel confident before showing up, following up, or asking for the sale, that's exactly why you feel stuck. In this episode, I'm walking you through five powerful mindset shifts (and the actions behind them) that create real, lasting sales confidence—the kind that actually shows up in conversations about pricing, leading clients, and closing deals. No fluff. Just faith-driven strategy. Move beyond "fake it till you make it". This is about building authentic sales confidence through real conversation shifts. Connect with Lindsay: IG/FB - @lindsayfletcher.co Download The Consistent Sales Checklist here: https://lindsayfletcher.co/checklist
If you’re a female entrepreneur or Christian small business owner struggling with consistent leads and sales, this episode delivers transformative insights on small business marketing and sales strategy. Rachel Ngom, a faith-driven entrepreneur, shares her journey of building a seven-figure kingdom business and the power of generating leads effectively through niching down, email marketing, and staying consistent. Learn how to leverage Pinterest as an underused tool for lead generation and why building and nurturing an email list is critical for business growth. Rachel breaks down the importance of consistent conversations over content and how faith-based business decisions can guide your growth. You’ll discover actionable strategies for small business marketing that combine practical sales tactics with obedience and faith in business. This episode highlights why many female entrepreneurs struggle—not from bad strategies but from quitting too soon or lacking clarity in their niche. Embrace the mindset and systems that turn conversations into clients and take your kingdom business to new heights through consistent nurturing and faith-led stewardship. Resource from Rachel Ngom - https://entrepreneursriseup.com/verses Connect with Rachel on Instagram - @rachelngom1 Grab your seat to Buyer Breakthrough on April 20th - https://lindsayfletcher.co/breakthrough
If sales feels heavy, awkward, or just plain hard as a Christian woman running a small business, this episode is for you. We dive into why sales feels so uncomfortable and challenging, especially for female entrepreneurs who desire to integrate faith in business. You'll discover how your beliefs shape your sales experience and how to shift your mindset for natural, aligned, and easy sales that honor your values. We unpack the tension many women face between serving clients and needing to sell, and explain why sales doesn’t have to feel pushy or manipulative. Instead, it can be a form of leadership that reflects your faith and business growth goals. In this episode, you'll learn about the mindset shifts that remove pressure and create clarity, how faith, service, and sales can work harmoniously, and strategies for showing up confidently in your marketing and sales conversations without hesitation. You don't have to choose between kindness and confidence—you can serve and lead simultaneously. Actionable Takeaway: Pay attention to where you hesitate in sales conversations; those moments reveal beliefs that need to be transformed. Join Lindsay in The Woodlands, TX on April 20, 2026 for the Buyer Breakthrough workshop. Seats are limited. Grab your's here: https://lindsayfletcher.co/breakthrough If this episode shifts how you see sales, please share it with other Christian female entrepreneurs and follow the show for more faith-based sales strategy and small business marketing insights.
If you’re a female entrepreneur or small business owner who's ever walked away from a sales conversation thinking, “that went great,” but your lead didn't buy, this episode is a must-listen. Over-explaining in your sales conversations might feel like you're being thorough and supportive, but it often leads to confusion and stalls business growth. In this episode, we dive deep into why over-explaining is hindering your small business marketing and sales efforts, especially for those embracing faith in business. You’ll discover the mindset shift from needing to prove yourself to confidently leading your clients toward decisions. We discuss how over-explaining creates misunderstanding, why clarity is crucial for closing sales, and how simplifying your message can directly impact your kingdom business’s success. This episode also addresses leadership in business communication—real leadership guides rather than hopes for understanding. Tune in to learn about the natural tendency to over-explain, particularly among Christian women in business, and find out how to communicate with confidence that resonates with your audience. You'll walk away with actionable strategies to improve your sales conversations without pressure but with clear direction. Join me live, in-person on April 20th for The Buyer Breakthrough - only 15 spots available. https://lindsayfletcher.co/breakthrough
Small Business Growth Tools is for female entrepreneurs & Christian women in small business ready to build a profitable business with strategy & confidence with a healthy dose of faith. Topics include business growth, sales strategy, faith in business, small business marketing tips, relationship marketing, networking for women, incorporating faith in business, CEO strategy for women, and building systems to support small business growth. Additional topics include time management, task prioritization, online business growth, email marketing, SEO for small business, kingdom business, high growth business tips, automations, AI for small business, marketing without social media, social media marketing, business growth mindset, branding for small business, and more.Host Lindsay Fletcher shares how she uses sales and marketing skills and strategies she learned in her corporate America sales career in starting an
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