Sales Gravy: Jeb Blount

Help People Buy: Tony Morris's Playbook for Breaking Buyer Resistance

September 18, 2026·19 min
Episode Description from the Publisher

Tony Morris wants you to say less so you'll win more. It's his mantra for prospecting. Tony sat down with Jeb Blount Jr. to discuss how he has reframed his process so that he's not focused on being the seller, but on helping people be the buyer. He shares his rule that every month without contact costs you a slice of the relationship, and why he sends prospects books, articles, and webinar links with no ask attached. This approach breaks through buyer resistance more easily and gets you better conversations with your prospects. Tony will be at Outbound this year talking more about his process and why focusing on curiosity over closing creates more opportunity.🎟️ Grab your tickets for OutBound Conference💻 Enroll in Sales Gravy University Courses with Tony Morris👉 Download our free A.C.E.D. Buyer Style Playbook for Sales Professionals🔗 Follow us on LinkedIn!Our Sponsors:* Check out Plaud AI and use my code JEB for a great deal: https://www.plaud.ai/jeb* Check out TruDiagnostic and use my code SALESGRAVY for 20% off your entire order: https://www.trudiagnostic.com* Go to https://OmahaSteaks.com and use promo code BEEF at checkout for $35 off. Minimum purchase may apply. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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