The Four Stages of World-Class FP&A with Datadog’s AJ Ljubich

On this episode of Run the Numbers, CJ sits down with Datadog SVP of FP&A AJ Ljubich to break down the four stages of a world-class finance team.—SPONSORS:Brex is an intelligent finance platform with AI-powered agents that capture expenses automatically, enforce policy before the spend happens, and close your books in minutes instead of weeks. 35,000+ companies like OpenAI, Coinbase, Anthropic, and DoorDash already run on Brex. It's time to get Brex AF. Learn more at https://www.brex.com/metricsAnrok is the sales tax platform that watches your exposure everywhere, automates compliance, and flags risk before it turns into a surprise back-tax letter from a state you've never set foot in. Companies like Anthropic, Notion, and Vanta already trust Anrok to stay ahead of rules that move faster than any spreadsheet can. Talk to a sales tax expert for a personalized exposure estimate at https://www.anrok.com/rtnRightRev is an automated revenue recognition platform that lets your product team ship new pricing without asking finance for permission, and your sales team close deals without creating downstream chaos. Check out their free tool at calculator.rightrev.com It scores your rev rec process, shows what's exposing you to risk, and tells you exactly where to focus before it bites you in the rear end. Check it out at https://calculator.rightrev.comPulley is an equity management platform that lets you issue options, model dilution, and complete 409As without your cap table turning into a spreadsheet disaster. Founders raising, hiring, and scaling use Pulley to keep equity clean and stay focused on building. Learn more or request a demo at https://pulley.com/mostlymetricsRillet is an AI-native ERP built for modern finance teams that want to replace NetSuite and close faster. With revenue recognition, close management, multi-entity support, and native Stripe and Salesforce integrations, Rillet helps scaling companies run their finance stack in one place. Hundreds of teams, including Windsurf and Mercor, use Rillet to make the zero-day close real. Book a demo at https://www.rillet.com/cjMaximor is an autonomous finance platform that runs order-to-cash, procure-to-pay, the close, cash management, and reporting on self-learning agents instead of a dozen disconnected tools. One PE-backed customer cut their close in half, took audit findings from seven to zero, and cut back-office costs by 70% in six months. You pay for outcomes, not seats. See it at https://www.maximor.ai/—LINKS: Mostly Talent: https://mostlymetrics.typeform.com/to/cLTxtAsNGuest: https://www.linkedin.com/in/aj-ljubich-cfa-727ab912/Company: https://www.datadoghq.com/CJ: https://www.linkedin.com/in/cj-gustafson-13140948/Mostly metrics: https://www.mostlymetrics.com—TIMESTAMPS:0:00 Preview and Intro2:42 FP&A as a product team4:53 The five pillars of AJ's team6:39 How far FP&A has come7:33 How do you know you're doing a good job?10:20 FP&A as the dashboard, not the engine10:20 Sponsors — Brex | Anrok | RightRev13:18 The four-stage FP&A maturity model16:00 Can you reach all four stages at Series B?16:45 Why AJ holds weekly forecast meetings18:24 How often to actually change the forecast21:42 Sponsors — Pulley | Rillet | Maximor24:49 Single source of truth: still on the vision board26:12 AI and the self-serve data risk26:21 CAC payback over LTV to CAC29:39 Inside sales vs. enterprise payback comparison31:47 Finance as the yes, but people34:02 FP&A vs. IR: which is harder?36:14 How IR makes you a better FP&A leader37:19 Is the IR profile shifting?42:01 IPOs are branding events, not finish lines43:27 The Datadog IPO during the WeWork meltdown45:15 Career philosophy: do great work where you are49:52 Datadog didn't have a role for AJ when he started52:16 Lightning round52:24 Screwed up: forgot the currency guy54:37 Finance software stack56:16 Advice to younger self57:13 Credits