Real Talk with Mike Burke

Ep. 102 ๐ŸŽ™๏ธ XDC 2026: Supporting 1,100 Dealerships Across Western Canada | Real Talk with Mike Burke

February 5, 2026ยท16 min
Episode Description from the Publisher

In this episode, Mike sits down with Colin Reid, Senior VP of Dealership Solutions for WD Co-Auto in Western Canada, to unpack what it takes to support more than 1,100 automotive dealerships across four provinces. Colin explains how a dealer-owned cooperative model works, why partnerships matter at every level, and how his team supplies everything from paint protection film to electricity and credit-card services. The conversation also dives into regional differences in vehicle protection, in...

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