
When a seller says, “Let’s start high and lower it later,” most agents either push back too hard or go along with it and hope for the best. Neither approach works. In this episode, we walk through a practical, real-world dialogue for handling one of the most common pricing objections at the listing appointment. Using a simple but powerful framework, the pricing triangle, you’ll learn how to help sellers see what actually happens when a home is priced above market. This conversation shows how ...
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