Quilting on the Side

Beyond Distributors & Social Media: How One Quilt Pattern Designer Built a Successful Business

April 28, 2026·23 min
Episode Description from the Publisher

Send us Fan Mail What do you do when distributors keep saying no and social media isn't getting your patterns in front of the right people? In this solo episode, Tori shares the story of Joyce - a pattern designer and client who built a growing pattern business by going straight to quilt shops with smart research, personalized outreach, and a willingness to put the actual product in people's hands. Tori walks through Joyce's step-by-step approach: how she researched shops by studying what the...

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