Prepare To Win

How a Top Toyota GM Gets 10x ROI on Sales Training

April 23, 2026·24 min
Episode Description from the Publisher

Eric Sarjeant, GM of a 300-400 car/month Toyota dealership, breaks down the weekly rhythm and manager-led training discipline that delivers a 10x ROI on the Dealership Playbook. In this episode of Prepare to Win, David Lowe sits down with Eric Sarjeant (GM, Ed Martin Toyota Noblesville) to walk through the concrete practices that run a top-performing store: • The Four Pillars of Leadership — implemented, not just taught • A weekly operating rhythm that takes about 4 hours to run • Saturday al...

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