From Ottawa Comiccon: Getting Your Comics in Readers' Hands

Last weekend, I hosted a workshop about getting your book into readers' hands through crowdfunding and comic shops. We cover the different paths to get there, the pros and cons of each path - all while revealing some harsh truths. 00:00 Pre-Intro01:13 Panel Introduction01:55 Who Am I?03:15 What is Pesto Comics?03:48 Three Different Ways to Get Into Comics04:03 Getting Hired at a Publisher07:32 Imprint at a Publisher11:10 Become a Micro-Publisher17:24 Why Become a Micro-Publisher at All?20:55 The Micro-Publisher Lifecycle23:26 Why Crowdfund?25:53 The Real Reason (to Crowdfund)28:16 Crowd Questions about Lettering30:20 The Real Reason - Continued31:59 Every Market Finds New Readers32:33 Breaking into Each Market34:38 The Never Ending Cycle35:25 No Path is Without a Gatekeeper37:20 Find What I Have Going On37:41 Q&A: Selling e-books39:08 Q&A: Where do digital backers come from?39:45 Q&A: Is Volunteering a Path?40:40 Q&A: How Many Hours a Week?41:20 Q&A: Where Can I Find the Slides?41:30 Q&A: How Do You Structure the Business?42:51 Q&A: Marketing vs Production43:14 Q&A: Creator Partnerships44:35 Follow Up44:54 Why I wasn't tabling at Ottawa Comic Con47:22 Neurodivergency in comics48:31 Setting up your business and taxes50:12 Doing it all yourself51:20 Learning lettering and recommended resources52:25 Wrap-up and upcoming projects==See everything Pesto Comics has to offer at https://pestocomics.comJoin the mailing list at https://pestocomics.kit.com/readers and get a 10-page preview of SNIP!==Check out all the comics and books coming from Adriano and Pesto Comics!In Comic Shops:-----------------------------------FROM PARTS UNKNOWNIn Stores NOW!SNIP #1 (of 5)LOCAL COMIC SHOP DAY EARLY RELEASE VARIANTOn-Sale 09/26SNIP #1 (of 5)On-Sale 10/07Kickstarter Comics:-------------------------------SNIP #3, 4 & 5On Kickstarter - Until Sep 25https://bit.ly/snip3CRIMSON FRONTIER #1 & 2On Kickstarter - Novemberhttps://bit.ly/cf1comicBooks:-----------SWITCH/RESTARTOn Backerkit (Printopia!) - Until Oct 1https://bit.ly/switchrestartLEO LUCAS #1-3 (Backlot Babylon, The Price of Fame, Cult of Glamour)On Kickstarter - Novemberhttps://bit.ly/backlotbabylon==This video is available as an audio podcast on all your favourite platforms as 'Pesto Comics Audio Edition' and on Substack at https://pestocomics.substack.com---Find Adriano on social media:https://www.instagram.com/pestocomics/https://bsky.app/profile/pestocomics.bsky.socialhttps://x.com/pestocomicshttps://www.tiktok.com/@pestocomicsSee more from Adriano on the Instant Ink Comic Book Podcast every week: https://www.youtube.com/@InstantInkPodcast/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit pestocomics.substack.com