PEELC Strategy: A Deep Dive into Business Success

E100.4 Public Narrative, Collective Action, and Power

October 5, 2025·17 min
Episode Description from the Publisher

This podcast examines an excerpt from a scholarly article by Marshall Ganz titled "Public Narrative, Collective Action, and Power," published in 2011 and made available through Harvard University's DASH repository. The core argument explores how organized collective action, or social movements, requires leadership capable of mobilizing publics for political change under conditions of uncertainty. Specifically, the article examines the practice of "public narrative," which is described as a le...

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