
Dive beyond the PR spin with Outdoor Unfiltered, your insider look into the outdoor industry's biggest shifts. In this episode, host Eoin Comerford breaks down why KMD Brands -- the parent company of global surf icon Rip Curl, retail giant Kathmandu, and hiking footwear favorite Oboz -- has launched a major strategic review. Next, we call out the non-stop promotional spam from recreation.gov, peeling back the curtain on its operator, Booz Allen Hamilton, and how their contract impacts public lands' funding. On a brighter note, we highlight Mountain High Outfitters and their impressive 31-store expansion, showing why the "Big Os" specialty retail model is thriving. Finally, Mike Seaman and Tracy Bebbington of Racoon Media Group join the show to discuss their massive €3 million investment to revitalize and completely revamp the iconic ISPO show as it moves to Amsterdam this November.Timestamps:[00:22] – KMD Brands Strategic Review: What does the future hold for Kathmandu, Rip Curl, and Oboz under their New Zealand-based parent company?[04:45] – The Recreation.gov Spam Machine: Why a private contract with Booz Allen Hamilton is driving massive revenue away from our underfunded National Parks.[07:11] – Specialty Retail Success: How Mountain High Outfitters is bucking the trend with its 31st store expansion.[09:05] – Interview with Racoon Media Group: Mike Seaman and Tracy Bebbington lay out their €3 million plan to relocate, revamp, and revitalize the iconic ISPO show in Amsterdam.Connect With Us:We would love to hear your thoughts on the show, inside intel, guest ideas, sponsorship inquiries, or whatever's on your mind.Email: outdoorunfilteredpod@gmail.comLinkedIn: Connect with Eoin Comerford on LinkedInOur Sponsors:We are incredibly grateful to our sponsors who make this show possible. Please support them by checking out their services:ENDVR: The network that connects brands, retailers, and frontline associates to power sell-through across your wholesale channel.Crux Retail: Creating bold retail displays for bold brands.
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