Shaping Strategy Episode 7: APRs and PhDs and CPCs, Oh My!

In this episode of "Shaping Strategy: The APR Journey," host Krystyna Baumgartner, APR, sits down with Kevin Christian, CPRC, APR, and Jordan Ziemer, PhD, APR, to unpack how different learning paths, from academia to industry certifications, shape stronger, more strategic communicators.You’ll hear how APR transforms day-to-day work from task-driven to strategic, why ethics and evaluation are foundational to the profession, and how additional credentials can expand both confidence and credibility at the leadership table.Plus, Megan Overman, CPC, APR, shares a behind-the-scenes look at the Certified Public Communicator  program and how it builds practical, real-world planning skills that pair powerfully with APR.https://www.nspra.org/