NE
Nonprofit Expert

41: Finding the Right Ask: Matching Donor Interests with Program Needs

February 13, 2026·18 min
Episode Description from the Publisher

Whether you’re strengthening donor relationships or simply trying to stay on top of your notes, this episode offers actionable strategies you can apply right away. We’re joined by Ceciry Rodriguez-Pimentel, the Director of Development & Community Engagement at the HMS School for Children with Cerebral Palsy, to explore how fundraisers can better understand their donors, stay organized, and make more intentional asks. She shares practical insights from managing a full donor portfolio as a one-person development team—including how donor histories, giving patterns, and everyday conversations shape her engagement approach. You will learn how to use donor data to personalize outreach and connect supporters with program needs in a meaningful way.

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