More Than Real Estate

๐ŸŽ™๏ธ Episode 73: You Need to Niche Down: Trying to Speak to Everyone Is Costing You Clients

September 1, 2026ยท32 min
Episode Description from the Publisher

๐ŸŽ™๏ธ Episode 73: You Need to Niche Down: Trying to Speak to Everyone Is Costing You Clients Shawntรก came into Socially Sold the first time, got results, but never fully had her back end dialed in. She came back, enrolled again, added Built, niched down hard, and watched her business transform. She went from 8 closings in her hardest year, mid-divorce, barely using Instagram, to 17 closings already this year with two active listings and three to four buyers in the pipeline, majority from Instagr...

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