Million Dollar Electrician - Sale to Scale For Home Service Pros

S3 EP31 How to CRUSH Service at $100/hr

May 14, 2026·17 min
Episode Description from the Publisher

Most electricians think lower prices win more work. But cheap pricing creates cheap clients, stressful jobs, and a business that owns YOU. In this episode of The Million Dollar Electrician, we break down: •Why $100/hour electrical businesses struggle long-term •The hidden dangers of competing on price •How “Bobby’s World” creates a race to the bottom •The difference between survival pricing and value pricing •Why one electrician in Australia completely changed his life by charging MORE ...

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