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Make More Money without Selling Your Soul: Daily Summaries Delivered
by Polly Lavarello
I am Polly Lavarello, an evergreen marketing expert, and welcome to Make More Money without Selling Your Soul. If you are a coach, consultant, or an online service provider, then this podcast is perfect for you. On this podcast, you can expect to learn how to make money in your business with sales AND look after your wellbeing at the same time. So sit back, get comfortable, and enjoy the show.
Latest Episodes
The most recent episodes — sign up to get AI-powered summaries of each one.
- 2 days ago19 min
How I Built A Multi-Six-Figure Business Without Missing My Kids Childhood
I’m sharing what it really looks like to run a multi-six-figure business while protecting quality time with my children.From rebuilding my life as a single mum to learning how to use tiny pockets of time well, this episode is about creating a business that can hold real life, not one that expects you to behave like a productivity robot.We’ll talk about prioritising the work that genuinely moves your business forward, asking for support, lowering expectations where needed and designing your business around your life.The goal is not to stop dropping balls. It is to make sure one dropped ball does not bring everything crashing down.Highlights: - Why I refused to build success at the expense of my children - How rock bottom revealed my resilience - Learning to focus on the 20 per cent that truly matters - Why constraints can create clarity instead of stress - Designing your business around your real life - Building a business that survives the occasional dropped ballTo find out more:WebsiteInstagram(FREE) THE CUSHY WORK WEEK PLAYBOOKThis podcast is proudly produced by Wavemakers Audio
- 1 weeks ago20 min
The Secret To Having A Spacious Business
I’m sharing ten principles for creating a business that gives you room to breathe while still making brilliant money.We’re looking at simple offers, premium clients, realistic capacity and why a membership might be the exact opposite of the freedom you’re trying to create.I also talk about the sneakiest threat to spaciousness: anxiety dressed up as productivity. When we feel uncomfortable, we often add more instead of improving what already works.Your business doesn’t need more noise. It needs clearer decisions, stronger foundations and a model designed around your actual life.Highlights: - What a spacious business really looks and feels like - Build for the premium clients you genuinely want - Why cheaper offers can demand far more marketing - Create one obvious invitation and a clear path to grow - Design your business around your real capacity - When anxiety puts on a productivity costumeTo find out more:WebsiteInstagram(FREE) THE CUSHY WORK WEEK PLAYBOOKThis podcast is proudly produced by Wavemakers Audio
- 2 weeks ago22 min
What My Fear of Public Speaking Taught Me About Growth
In this episode, I’m sharing the very honest story of doing my first public speaking event in ten years. Despite running a successful personal brand and talking for a living, standing in front of a room still made me physically shake. I’ll explain where that fear came from, why I kept avoiding it, and what finally helped me step forward.I’m also exploring the stories we tell ourselves to stay safe in business. Sometimes the next level is hiding behind the thing we keep putting off. Mine was public speaking, complete with train delays, questionable outfit choices and a deeply inconvenient childhood memory.Highlights: - Realising my protective ‘no year’ had stopped serving me - The childhood public speaking disaster I never fully forgot - Why confidence on a podcast does not mean confidence everywhere - Arriving late, underprepared and very tempted to run away - The mindset shift that helped me see the room differently - The moment I admitted I was scared and the fear disappearedTo find out more:WebsiteInstagram(FREE) THE CUSHY WORK WEEK PLAYBOOKThis podcast is proudly produced by Wavemakers Audio
- 3 weeks ago25 min
The Hidden Trap of Being Great at Content
If your content is flying, your audience is growing and people already trust you, you might assume the hard part is done.But visibility alone can leave your business feeling surprisingly fragile, especially when sales depend on constant posting, launches or your energy being at full capacity.In this episode, I’m exploring what brilliant content creators often need next: strategy, structure and a client journey that turns attention into consistent revenue.I’m also sharing why emotional resilience matters as you grow, how to avoid sabotaging what is already working and what it really takes to become a cushy CEO.Highlights: - How to recognise when you are genuinely brilliant at content - Why emotional sensitivity can make your content magnetic and vulnerable - The hidden risk of building a business around content alone - Why the best time to invest in support is before things go wrong - The push before the cush, and why strategy creates more freedom - How successful entrepreneurs accidentally sabotage their own growthTo find out more:WebsiteInstagram(FREE) THE CUSHY WORK WEEK PLAYBOOKThis podcast is proudly produced by Wavemakers Audio
- Jul 2, 202620 min
How to Stop Your Revenue Dictating Your Mood
What happens when your business income dips and your nervous system immediately decides everything is falling apart? In this episode, I’m talking about how to stay emotionally resilient when your bank balance is not behaving the way you want it to.I share how to zoom out, look at revenue patterns, identify where safety already exists, and focus on the fastest routes back to cash flow. We also look at why frantic energy hurts your marketing, how to separate your identity from one difficult month, and why building a business means learning to dance with risk.Highlights: - Why financial pressure does not disappear as your business grows - When one slow month starts to feel like total failure - Where to look for immediate revenue and business safety - The “what next?” exercise that calms financial fear - Why desperation can quietly damage your marketing - Learning to dance with risk and keep going through the wobbleTo find out more:WebsiteInstagram(FREE) THE CUSHY WORK WEEK PLAYBOOKThis podcast is proudly produced by Wavemakers Audio
- Jun 25, 202620 min
The Business Advice I Ignored That Made Me More Money
There is always another platform, trend, funnel or shiny strategy promising to transform your business. In this episode, I’m sharing the advice I ignored, and why doing less, with more intention, helped me make more money without diluting my brand.I talk about choosing one platform, nurturing a smaller audience, keeping your tech simple and resisting the pressure to chase every new idea. Because the businesses that last are not built on constant reinvention. They are built on trust, consistency and a clear understanding of what you stand for.Highlights: - Why adaptability matters more than chasing every trend - The danger of blindly trusting confident business advice - Why being everywhere online can weaken your results - How a small audience supported £30k to £40k months - Why simple funnels and basic tech can work brilliantly - The real power of consistency, trust and repeat clientsTo find out more:WebsiteInstagram(FREE) THE CUSHY WORK WEEK PLAYBOOKThis podcast is proudly produced by Wavemakers Audio
- Jun 18, 202622 min
The Truth About Building A Personal Brand When You're Introverted AF
In this episode, I’m talking about personal branding when you’re introverted, visibility feels wildly uncomfortable, and the internet is getting noisier by the second. With AI-generated content, bots, misinformation, and a whole lot of online doom, it’s becoming even more important to build a brand that actually feels human.I share my own journey with visibility, why confidence comes after showing up, not before, and why the parts of you that feel messy, awkward, or too much might actually be the most powerful parts of your brand. This one is for the brilliant business owners who know they need to be seen, but would also quite like a lie down first.Highlights: - Why personal branding matters even more right now - The kind of brand that makes people feel something - Why visibility comes before confidence - The B-roll overthinking spiral, and why relatability matters - Why the content you hesitate to post often performs best - The more automated content gets, the more human connection mattersTo find out more:WebsiteInstagram(FREE) THE CUSHY WORK WEEK PLAYBOOKThis podcast is proudly produced by Wavemakers Audio
- Jun 11, 202626 min
Behind the Scenes of a Brand-New Funnel
In this episode, I’m taking you behind the scenes of a brand new mini offer funnel that became profitable straight out of the gate. Yes, the data is early, and yes, that is exactly why I wanted to talk about it now, because this is the bit most people skip over when they share their shiny “look what worked” stories.I’m sharing what I’m tracking, what I’m not touching yet, and why testing is such a huge part of building funnels that actually work. From ad angles and opt-in pages to lead quality, checkout tweaks and keeping ego out of the driver’s seat, this is a very real look at how I make decisions when a funnel is still finding its feet.Highlights: - Why funnels need traffic, not endless Instagram obedience - Marketing is a relationship, not a one-and-done task - The mistake business owners make when something does not instantly convert - What the first five days of ad data actually revealed - Why the ADHD angle is winning, but I’m not niching down there - How I decide where the ad budget goes nextTo find out more:WebsiteInstagram(FREE) THE CUSHY WORK WEEK PLAYBOOKThis podcast is proudly produced by Wavemakers Audio
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About Make More Money without Selling Your Soul
I am Polly Lavarello, an evergreen marketing expert, and welcome to Make More Money without Selling Your Soul. If you are a coach, consultant, or an online service provider, then this podcast is perfect for you. On this podcast, you can expect to learn how to make money in your business with sales AND look after your wellbeing at the same time. So sit back, get comfortable, and enjoy the show.
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