
In this episode of the Kanawha Valley Hustlers podcast, I talk with Shelby Pritt, founder of Be Real Estate Services. Shelby helps real estate agents in Indiana and West Virginia keep deals moving through custom transaction coordination. She comes from ten years in lending and title, where she saw how many ways a deal can fall apart. Now she builds systems that help agents save time, stay organized, and focus on selling. We talk about her first year in business, including the lesson she learned from scaling too early. That experience taught her that you cannot expect someone to copy your work without the right structure, training, and standard operating procedures in place. Shelby also explains what makes her service different from a brokerage-provided transaction coordinator. She builds each system around the agent, instead of forcing everyone into the same process. Her best investment has been software that keeps agents and clients updated at any hour. Her core belief is service first.
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