
We’re in London at the INTA 2026 Annual Meeting, but we’re not doing a standard conference recap. We wanted to show how intellectual property work can be creative, inventive, and even fun, so we built THE INVENTIVE MINDSET GAME, a scenario game, and handed real IP lawyers a stack of tricky client prompts. Each prompt forces a choice: do you follow the client’s exact instructions, take an inventive counseling path, bring in an AI assist tool, or throw a curveball and plan for the worst-case s...
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Sports As IP Strategy

The Afterlife of Innovation: Can IP Outlive the Business That Created It?

Case Study: Lindt’s Gold Bunny Trademark Saga

What Kind of Negotiator Are You, Really?
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