I Refuse To Be A Fitness Influencer

The fitness internet is getting louder, meaner, and weirder, and it’s exhausting. Today Mike flies solo and says the quiet part out loud: platforms don’t reward the most helpful coach, they reward the most shareable fear. If your feed is full of seed oil panic, sunscreen paranoia, “miracle” peptides, and comment-section cruelty, you’re not imagining the shift. We talk through what that does to real people trying to lose weight or get in shape, especially beginners who already feel exposed. M...