How to build a brand that lasts (and what's quietly killing yours 🫣) with Chantel Brayley

What does it actually take to build a brand that people fall in love with - and stay loyal to for years?This week I'm sitting down with Chan Brayley - one of Australia's most respected brand and eCommerce strategists, recognised as one of the top 50 people in eCommerce in Australia, and the woman founders call when they need someone to cut through the noise and build something real.With over 17 years behind the scenes of some of Australia's most loved brands, Chan doesn't gatekeep, and she certainly doesn't sugarcoat! Find more of Chan here ⬇️InstagramWebsiteLinkedIn Podcast