Free Daily Podcast Summary
In & Around Podcasting: Daily Summaries Delivered
by Captivate
We love podcast industry podcasts - there are a lot of them and they're run by smart, passionate people who live and breathe podcasting and who are usually industry professionals. Sometimes though, they don't give the day-to-day enthusiast, creator or indie podcaster a platform to have their say, often taking "the view from the top" as delivered by the "podcasting professionals". In & Around Podcasting has been designed to respect and live alongside those shows and to be an accessible, inclusive podcast for every single podcaster; a show that allows everyone with an interest in the medium to have a fair, open and transparent view on the podcasting industry and how it affects them - this is your place to be heard. The podcasting industry belongs to us all, not just the elite and it doesn't matter how long you've been in the industry, your voice is valuable.
Latest Episodes
The most recent episodes — sign up to get AI-powered summaries of each one.
- 6 days ago1h 5m
Apple Podcasts Video Embeds, Audacity 4, and Pat Flynn’s SPI Sale
A successful podcast can still reach a point where its creator is ready to move on. Elsie Escobar and Rob Walch discuss Pat Flynn’s sale of Smart Passive Income, the audience relationship involved in a host handover, and what the reporting on Crime Junkie and Audiochuck brings up about growth, workload, and building a business around one person.The Apple conversation covers hardware costs, AirPods recording, and the balance between useful listening tools and privacy for the people nearby. Elsie and Rob also discuss iOS 27 podcast search and CarPlay changes, plus Apple Podcasts’ video embed player and why website plays don’t appear in Apple Podcasts Connect Analytics.Audacity 4 brings a new editing experience and a reminder from Rob to check MP3 export settings after installing. Audio Hijack 4.6 updates transcription and macOS support. The Flattering Ram remembers Todd Cochrane, followed by news of Audacy Creator Lab’s closure, TWiT’s move to Captivate for ad management, Elsie’s immigration story on Heidi de la Cruz’s podcast, and upcoming Captivate community events.Interesting things from this episodePeople & ShowsPat Flynn and Smart Passive Income, sale announcementLiz Wilcox, incoming Smart Passive Income owner, announcement conversationLex Roman and Revenue Rule Breakers, analysis of the SPI saleTodd Cochrane, remembered by Rob GreenleeRob Greenlee and New Media Show, remembrance of Todd CochranePodcast Movement New York CityApps & TechnologyApple Podcasts embed playerApple Marketing ToolsAudacity 4Audacity 4 download on MuseHubAudio HijackiPhone Duo, pricing reportiPhone 18 Pro, feature overviewAirPods 5, feature overviewApple Watch Audio IntelligenceArticles & EpisodesApple Doesn’t Want You to Worry About the New Apple Watch’s Listening FeaturesiPhones Are Getting More Expensive, but AirPods Are Cheaper Than EverApple Podcasts Takes Video Beyond Its App With Upgraded Web PlayerApple Audio Intelligence Privacy OverviewAshley Flowers’ ‘Crime Junkie’ Podcast Empire, Audiochuck, Faces Reckoning<a href="https://www.youtube.
- 2 weeks ago58 min
YouTube Engaged Views, Podcast Launch Benchmarks, and Platform Risk
What does a successful podcast launch look like when you do not have a large audience waiting? Elsie Escobar and Rob Walch answer a new podcaster’s question by moving the focus away from industry benchmarks. A show’s own baseline, consistent 7-, 30-, and 90-day comparison windows, seasonality, format, and audience goals give creators more useful information than a single early dip.YouTube will count a public view from the first frame while keeping creator analytics, monetization, click-through rate, and recommendations tied to engaged views. Elsie and Rob discuss what that split means for creators and sponsors, why a public number can misrepresent attention, and how losing a channel to automated enforcement can cut a creator off from years of work. An email connection and distribution beyond one platform remain practical safeguards.The episode also covers YouTube’s competition with Netflix for top creators, Unwell’s $500 million valuation, Threads’ podcast transcript test, and Magellan AI’s estimated podcast ad spending for July 2026. Rob shares an early look at his Apple Podcasts HLS video analysis, the show remembers Dolly Parton and her podcast appearances, and the Flattering Ram celebrates Paulette Erato of Latinas in Podcasting.Interesting things from this episodePeople & ShowsDolly Parton on Table Manners: Second HelpingsDolly Parton on Table MannersDolly Parton on Khloé in Wonder LandDolly Parton on Dumb BlondeDolly Parton on Living & Learning with Reba McEntirepodCast411 Episode 237 with Zach SmithPaulette Erato - Latinas in PodcastingThe Parent TapPodcast Movement NYC 2026Apps & TechnologyYouTube engaged viewsThreads podcast transcription testArticles & Episodes🔬Reddit post about podcast success and podcast analyticsGrowth Lab Event with Rob, Danny and Elsie! Demystifying Your Podcast AnalyticsRene Ritchie explains YouTube engaged viewsYouTube counting public views from the first frameThe Parent Tap petition for channel reinstatementYouTube creator exclusivity deals and NetflixUnwell’s $500 million valuation after the WTSL investmentMagellan AI top podcast advert
- Aug 18, 202659 min
Spotify Skip Ahead, YouTube Monetization Changes, and Overcast’s New Features
From reel-to-reel tape and cassette fast-forwarding to one-tap podcast controls, listeners have gained more power over what they hear and when they hear it. Elsie Escobar and Rob Walch follow that history into discussing Spotify’s Skip Ahead test, which can jump Premium subscribers past intros, outros, ads, and other promotional segments.That convenience creates a difficult question for podcasters: when a platform identifies a segment as skippable, who gets to decide what counts as an ad? Elsie and Rob discuss baked-in sponsorships, creator promotions, listener habits, Spotify video, and why YouTube’s new monetization requirements make diversified publishing even more important.The episode also covers Overcast’s packed feature release, including transcript tools, Replay Podcast, Smart Complete, chapter controls, and new Premium audio effects. Plus, Disney+ expands its podcast distribution deals, the show remembers John C. Dvorak, and the Flattering Ram celebrates Ana Xavier’s visit to the Obama Presidential Center.Interesting things from this episodePeople & ShowsMarco ArmentThe OverlapStick to FootballHope Gets a Studio: Inside the Obama Presidential Center's Vision for Community StorytellingIn & Around Podcasting: A Platform For Indie PodcastersPodcast Measurement Is Changing. Elsie Escobar Says Creators Need a SeatBuild in Beta for the AI CuriousSynergy SquadPodcasting in the AI Era with Rob WalchPodcast Movement New York CityApps & TechnologyOvercastSponsorBlockUnwatchedUnderstanding the "Skip ahead" buttonArticles & EpisodesSpotify’s new ‘skip’ button could end the podcast business as we know itSpotify’s New Ad-Skipping Feature Is Not Scaring Off Podcast Advertisers YetSpotify threatens industry with ad-skipping toolNew opportunities to earn and changes to the YouTube Partner ProgramTestFlight Build 1172: Smart Complete, Replay Podcast, changes to Episode LimitsATP 703: Part of a Healthy Breakfast — Accidental Tech Podcast</
- Aug 4, 20261h 8m
The Future of Podcast Stats: IAB 2.3, AMP Accords, and Edison's Podcast Consumer Report
Elsie Escobar and Rob Walch break down two major developments in the industry: the release of the IAB's updated Podcast Metrics Guidelines version 2.3 - now open for public comment - and the ongoing debate around the AMP Accords and podcast measurement.They tackle everything from the technical challenges of counting downloads, to the thorny issues of privacy and data sharing in major aggregator apps, and what all of this means for creators, advertisers, and listeners alike.Plus, you'll hear the latest data on podcast consumption from Edison Research, an exploration of audience support trends, and hands-on recommendations for both creators and independent podcast app developers.Interesting things from this episodeIndustry DocumentsIAB Tech Lab Podcast Measurement Guidelines v2.3Podcast Measurement Technical GuidelinesAMP AccordsEdison ResearchThe Podcast Consumer 2026Share of EarPodcast Apps and Independent DevelopersPodcast Apps: A Framework for Dying Slowly with Dignity — Dustin BluckPodcast GearSmallRig S70 Wireless MicrophoneRay Ortega’s SmallRig S70 reviewDJI Mic Mini vs. Hollyland M2S vs. SmallRig S70 — Audio TestsDJI Mic MiniHollyland LARK M2SShure MOTIV MicrophonesIAB Certification and ComplianceIAB Tech Lab Podcast Measurement ComplianceIAB Tech Lab Compliant CompaniesPrivacy LawsGeneral Data Protection Regulation (GDPR) overviewCalifornia Privacy Rights Act (CPRA) FAQPodcast History ReferencesElsie’s Yoga ClassCastro Podcast AppOvercastLibbyHappy Tree FriendsRocketboomTiki Bar TVAsk a NinjaIn & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at <a href="https://www.inandaroundpodcasting.com/support" rel="noopener noref
- Jul 21, 20261h 6m
Creators Over Platforms: Listener Habits, Programmatic Ads, and the Power of Podcast Hosts
Fresh podcast industry research is out, and Elsie Escobar and Rob Walch break down what it means for podcasters.They kick things off by celebrating Captivate CEO Marc Asquith’s induction into Mercury Podcasts’ inaugural Heroes of Indie Podcasting Hall of Fame before diving into two major industry reports: The Podcast Atlas from Sounds Profitable and the Westwood One/Cumulus Media/Signal Hill Spring 2026 Report.Together, they explore creator influence, audience behavior, podcast advertising, listener trust, and why creators - not platforms - remain at the center of audience loyalty. They also answer listener questions about programmatic ads, monetizing daily shows, mid-roll placement, and realistic expectations for ad revenue.The episode wraps up with Jim Louderback’s open letter to Meta about AI-generated creator images, updates on where both hosts have been appearing lately, and a few promotion ideas podcasters can borrow for their own guest appearances.Links to Interesting Things from This EpisodePeople & OrganizationsCelebrating the Heroes of Indie Podcasting: 2026 InducteesMark Asquith Named Third Hero of Indie Podcasting as Mercury Podcasts Reveals Legendary InducteePodcasts, Apps & PlatformsCaptivate MarketplaceAMIE Campaign ManagementOvercastCleanfeedReports, Articles & ResourcesThe Podcast Atlas: A Map of the Creator Ecosystem - Sounds ProfitableAdvertiser Perceptions: Podcast Advertising Discussion And Spending Intention Hit A Twelve-Year High Among Agencies And Marketers | Westwood OneAN OPEN LETTER TO META | LinkedInPodcasts & Episodes MentionedWhat Even Is a Podcast Anymore… - We Fixed It, You're Welcome - Apple Podcasts541. Why Most Podcasts Don’t G… - Podcasting Morning Show | Podcast Growth, Launch and Strategy for Indie Podcasters - Apple PodcastsCan Human Creators Still Win i… - New Media Show (Audio) - Apple PodcastsPodnews Weekly with Elsie Escobar - the tools podcasters need to succeed - YouTube7 Podcast Experts Share Their … - One Minute Podcast Tips - Be a Better Podcaster in Just 60 Seconds - Video Podcast - Apple PodcastsHome | Too Long Didn't ListenLive Q&A: Inside Captivate's New Monetization Suite - YouTubeHow to Use Captivate Marketplace, AMIE Campaign Management (Live Walkthrough) - YouTubeAre You Ready for Podcast Ads? (Diagnostic Checklist) - YouTubeIn & Around Podcasting is a podcast industry podcast started by Mark Asqui
- Jul 7, 202638 min
Test, Learn, Pivot: Using Campaign Thinking, Dynamic Audio Insertion, and Creative CTAs to Grow Your Podcast
Elsie Escobar and Christabel Nsiah-Buadi champion the idea that your podcast episodes are a living archive that can evolve long after you hit publish. They discuss how dynamic audio insertion is more than just an ad tool—it is a creative way to keep content and community engagement alive.Together, they unpack the editorial perspective, discuss how to close the narrative gap for listeners, and share actionable insights from real-world experiments. Plus, creators will learn practical strategies to turn a static back catalog into a living, breathing part of their podcasting journey. This episode encourages podcasters to think differently about their shows, identify new ways to serve their communities, and learn from the successes and surprises of podcast campaign experiments.Guest Co-hostChristabel Nsiah-Buadi (Your Podcast Pipeline): Christabel has been on every side of the microphone. She spent years directing breaking news coverage for NPR before moving to Spotify to design and lead their Sound Up incubator programs. Today, she helps independent creators and brands build editorial authority through her platform, Your Podcast Pipeline.Connect with Christabel!Christabel's websiteInstagramThreadsChristabel Nsiah-Buadi FRSA | LinkedInPeople & ShowsHeartsofGoldPodcastThe Sound Off PodcastSchool of Podcasting: Launch, Grow, and Monetize Your PodcastGrowth Labs & Podcast Growth Education!Live Q&A: Inside Captivate's New Monetization Suite - YouTubeAre You Ready for Podcast Ads? (Diagnostic Checklist) - YouTubeHow to Use Captivate Marketplace, AIME Campaign Management (Live Walkthrough) - YouTubeEp 34 of In & Around Podcasting - Reach, Niches, and Real Numbers: What Advertisers Really Want from Podcasts - In & Around PodcastingIn & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know by emailing the show! community@captivate.fm.Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy
- Jun 23, 202645 min
Reach, Niches, and Real Numbers: What Advertisers Really Want from Podcasts
Rob is joined by industry peers Dave Hamilton, Luke Slota, and Marques Pfaff to talk about the realities of podcast advertising. The group discusses the realistic download numbers needed for host-read sponsorships, comparing traditional CPM models to cost-per-action (CPA) campaigns.The conversation covers the necessity of video in modern podcasting. While video aids discoverability and search on platforms like YouTube, the panel agrees that audio remains the core experience for loyal subscribers who drive actual sales.Finally, the group shares the biggest mistakes creators make when working with advertisers. From skipping over ad-read instructions to overpricing their shows, the peers outline how to build credible, long-term relationships with brands.Guest ContributorsDave Hamilton — Backbeat Media, Gig Gab, Mac Geek Gab, and Business BrainLuke Slota — The Out Loud GroupMarques Pfaff — Amplitude Media PartnersLinks to interesting things from this episodeGrowth Labs Sessions!Are You Ready for Podcast Ads? (Diagnostic Checklist) - YouTubeHow to Use Captivate Marketplace, AIME Campaign Management (Live Walkthrough)People, Shows & LinksAmplitude MediaThe Outloud GroupGig Gab — A Weekly Podcast for Working Musicians - Gig GabBackBeat MediaMac Geek Gab PodcastA Weekly Podcast For Entrepreneurs Who Do The Work - Business Brain - The Entrepreneurs' PodcastIn & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know by emailing the show! community@captivate.fm.Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy
- Jun 10, 202657 min
Podcast Growth: Branding Dollars, Search Engine Overhauls, 100 Million Deals & YouTube AI Labels
Elsie and Rob break down the recent 28% rise in podcast ad dollars and explain why tracking your income per download is a much better measure of success than looking at total industry averages. They also answer a listener question about whether you need to be a guest on other shows before starting your own and the value of finding a podcasting community.The conversation shifts to search and discovery. They look at how Google's AI search mode is changing the way audiences find content and why third-party conversations about your show matter. They also cover Jay Shetty’s exclusive video deal with Spotify and Netflix, noting that his audio will remain on the open RSS feed.Finally, the hosts talk about artificial intelligence in podcasting. They explore YouTube's new AI disclosure labels, the arrival of fully AI-generated podcast tools, and audio cleanup software. Rob also announces that Katee Sackhoff’s Battlestar React-ica is joining the Captivate DAX US team.Links to interesting things from this episode:🎉 Welcome Katee Sackoff and Battlestar React-ica!People & ShowsBattlestar React-ica: Katee's First Watch of BSG - YouTubeOn Purpose with Jay Shetty | Podcast on SpotifyMisguided: The Newsletter | Matthew Facciani, PhD | SubstackApps & TechnologyPodcast Transcription, Summaries & Clips – Try FreePibbl | Podcast Social Media AutomationArticles & EpisodesYouTube adds new podcast features, including an AI recommendation tool and 'Auto speed' | TechCrunchYouTube's Scarlet Letter | LinkedInSpotify and Netflix sign Jay Shetty in $100M podcast dealGoogle Search as you know it is over | TechCrunchPodcast Ad Spending Climbs 28% In Q1 Even With Lighter Ad Loads. | Story | insideradio.comIn & Around Podcasting is a podcast industry podcast started by Mark Asquith and Danny Brown and now hosted by Elsie Escobar and Rob Walch, continuing its mission as an industry show that belongs to the whole community.If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!If you're an independent creator who would like to co-host with us, please let us know by emailing the show! community@captivate.fm.Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.The podcast is also available at In & Around Podcasting.This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy
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About In & Around Podcasting
We love podcast industry podcasts - there are a lot of them and they're run by smart, passionate people who live and breathe podcasting and who are usually industry professionals. Sometimes though, they don't give the day-to-day enthusiast, creator or indie podcaster a platform to have their say, often taking "the view from the top" as delivered by the "podcasting professionals". In & Around Podcasting has been designed to respect and live alongside those shows and to be an accessible, inclusive podcast for every single podcaster; a show that allows everyone with an interest in the medium to have a fair, open and transparent view on the podcasting industry and how it affects them - this is your place to be heard. The podcasting industry belongs to us all, not just the elite and it doesn't matter how long you've been in the industry, your voice is valuable.
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