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- 5 days ago49 min
The Golden Age: Vineet Mehra on AI Infrastructure, the Death of Agency Retainers, and What Great Marketing Will Look Like in a Year
Vineet Mehra calls this the golden age of marketing and he can back it up. As Chief Growth Officer at Chime, he's already running 70% of customer support through AI agents, replaced his agency retainer entirely, and moderated focus groups with synthetic AI. He and Christian get into what most marketers are still underestimating about this moment, and why the CMO of the future is really a systems architect.See omnystudio.com/listener for privacy information.
- 3 weeks ago35 min
Audience Is Not Enough: Valeria Lipovetsky on What It Really Takes to Build in the Creator Economy
Valeria Lipovetsky didn’t set out to build a media company. She started with a blog, a small following, and no roadmap. Now, as founder and CEO of Valeria Inc., she helps creators turn influence into lasting impact. She and Christian discuss why reach alone isn’t enough and the key mistake most creators make beyond their content.See omnystudio.com/listener for privacy information.
- Apr 16, 202638 min
Rebuilding Belief: Marisa Thalberg on Saying Yes, Leading Legacy Brands, and the Only Metric That Matters
Marisa Thalberg has built her career stepping into legacy brands at pivotal moments and helping transform them. Now leading marketing across five iconic American names at Catalyst Brands, she joins Christian to talk about what it really takes to rebuild belief in a brand, why creativity is the most undervalued word in the boardroom, and the one question she keeps asking that changes everything. See omnystudio.com/listener for privacy information.
- Apr 9, 202643 min
From Audiences to Communities: Kirk McDonald on the Future of Media
As CEO of Sundial Media and Technology Group, home to Essence, Refinery 29, Afro-Punk, and Beautycon, Kirk McDonald has spent 30 years at the intersection of publishing, ad tech, and agency leadership, and his thesis is simple: the industry optimized for clicks and reach when it should have been building for cultural relevance and community. Kirk unpacks the difference between influencers and creators, calls out AI as a proxy for "artificial intimacy," and argues the DEI backlash is a business mistake dressed up as a culture war.See omnystudio.com/listener for privacy information.
- Apr 2, 202637 min
Power of the Pack: Shelley Zalis on Collective Action and Modern Leadership
Shelley Zalis has built her career turning bold ideas into movements. In this episode of Possible Now she joins Christian Muche to share how that mindset has shaped her journey. From pioneering online research with OTX to founding The Female Quotient and its global Girls’ Lounge community, Shelley explains how lasting change happens when leaders move from individual power to collective impact. She also reflects on the moment she realized compassion and empathy were not soft skills but essential leadership strengths. If you’re curious about how communities can transform industries, this conversation is one you won’t want to miss.See omnystudio.com/listener for privacy information.
- Mar 26, 202636 min
Execution Edge: Kim Perell on Risk, Resilience & the 70% Rule
Serial entrepreneur and investor Kim Perell has founded and exited nine companies but her story didn’t begin with certainty. It began with a layoff at 23 during the collapse of the dot-com bubble. In this candid conversation, Christian and Kim unpack what truly separates dreamers from builders. From embracing rejection as a numbers game to applying the “70% rule” in moments of uncertainty, Kim shares why execution is a skill, not a personality trait, and why waiting for perfect readiness may be the biggest risk of all. They also explore mentorship, pivoting in fast-moving markets, and what Kim looks for when investing in founders today. For anyone standing on the edge of an idea, this episode is a masterclass in momentum.See omnystudio.com/listener for privacy information.
- Mar 19, 20261 min
POSSIBLE NOW: SEASON 3!
Season 3 of POSSIBLE NOW moves beyond big ideas to the people who actually know how to execute. Host Christian Muche sits down with the builders, operators, and leaders shaping modern marketing. Where AI meets creativity, creators become companies, and brands fight to earn their seat at the executive table. From the intersection of media and technology to the rise of audiences as co-creators, these conversations reveal how bold ideas become real results. No panel speak. No empty hype. Just the people doing the work and leading the industry forward. Join us for an all-new season with new episodes every Thursday starting March 26th!See omnystudio.com/listener for privacy information.
- Nov 20, 202541 min
Beyond Miles: Alicia Tillman on Loyalty, Leadership & What’s Next for Delta
Christian Muche sits down with Alicia Tillman, CMO of Delta Airlines, to pull back the curtain on what it takes to lead a century-old brand into its next chapter. From transforming loyalty beyond points to reimagining travel as a deeply human experience, Alicia shares how Delta is evolving into a lifestyle brand—while staying rooted in its soul—people. If you’re curious about how brands stay iconic and relevant, this one’s a must-listen.See omnystudio.com/listener for privacy information.
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About Possible NOW
Join Christian Muche, Global President and Co-Founder of POSSIBLE, for a new podcast, POSSIBLE NOW—the podcast where bold possibilities take center stage. This isn’t just another business podcast—it’s a deep dive into the future of marketing, culture, and technology with the visionaries who are redefining the game. Each week, we’ll uncover the stories behind breakthrough ideas, the leadership lessons that drive success, and the bold moves shaping tomorrow. No limits. No boundaries. Just big ideas and fearless action. So what are you waiting for? Subscribe now and join us on this journey of discovery!
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Frequently Asked Questions
What is Podzilla's Possible NOW daily summary?
It's a free AI-powered email that summarizes new episodes of Possible NOW as soon as they're published. You get the key takeaways, notable quotes, and links & mentions — all in a quick read.
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When a new episode drops, our AI transcribes and analyzes it, then generates a personalized summary tailored to your interests and profession. It's delivered to your inbox every morning.
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How often does Possible NOW release new episodes?
Possible NOW publishes weekly. Our AI generates a summary within hours of each new episode.
What topics does Possible NOW cover?
Possible NOW covers topics including Technology, Business, Marketing. Our AI identifies the specific themes in each episode and highlights what matters most to you.
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