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Imagine a Place

Reclaiming creativity: Leadership, balance, and the evolving practice of design | Abby Rolla, Vice President and Principal at ASD | SKY

March 30, 2026·16 min
Episode Description from the Publisher

In a profession shaped by increasing speed and complexity, how do we reclaim the creativity at the heart of great design? In this episode of Imagine a Place, Abby Rolla, Vice President and Principal at ASD | SKY, shares her perspective on protecting creative thinking, leading with intention, and building studio cultures that support both performance and wellbeing. From designing without constraint to advocating for healthier boundaries, this conversation explores how leaders can create the conditions for more thoughtful, human-centered design. It offers a clear lens into how the industry can sustain creativity while evolving toward a more purposeful future. Connect with Abby on LinkedIn. Connect with Maria on LinkedIn.Click here to get your copy of Maria's children's book—Design Your World.Follow Imagine a Place on LinkedIn.Imagine a Place gathers industry-leading voices that can inspire the design community through storytelling and broaden our creative horizons. The goal of Imagine a Place is to further elevate the belief that the places we make and the ways we design them matter in our lives.

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