How to (actually) grow your paid speaking

When you want to make speaking a real revenue engine, the temptation is to invest in a couple of incorrect things. In this episode, I set the record straight for what actually works to drive results as a keynote speaker, so you can focus on the right things, in the right order, for the right results. This is Part 2, to be paired with my last episode, "The last great advantage." To get more ideas like this, subscribe to my newsletter→ PS: As mentioned in the episode, please expect a name change and cover art change for the show soon. Can't wait for things to come! *** ABOUT ME, JAY ACUNZO I work with entrepreneurs, execs, and teams on the journey from competent to resonant. To do that, I help transform your thinking into clear, captivating ideas, speeches, and IP. Stop chasing attention. Become the one others seek. I’m a former marketing leader at Google and HubSpot and globally touring speaker and author. I've spent 20 years building the exact thought leadership I now help clients create—as a practitioner-peer, not a coach with templates. Work with me 1:1, book me to speak, or explore free resources at jayacunzo.com Don't market more. Matter more. Think resonance over reach. Don't be the best. Be their favorite. *** IF YOU ENJOY THE SHOW: Leave a review on Apple Podcasts  Leave a rating on Spotify  Thanks for listening!