How CareAdvantage Integrates Virtual Assistants into Recruiting and On-Call (Olivia Jones)

#55 Adding virtual assistants hasn’t just been a cost-strategy, it’s become a growth strategy for CareAdvantage. EVP Olivia Jones shares how initial skepticism gave way to a fully integrated model supporting both recruiting and on-call operations. Today, a team of 6 VAs drives the top of the recruiting funnel—each completing ~220 calls per week and collectively bringing in 40+ new caregivers weekly, while also placing dozens into their new caregiver training program. Olivia explains down how they hire, onboard, and train VAs like any other team member, and why that’s critical to success. She also unpacks how they’re unraveling a 30+ person, reactive on-call model with a proactive, live-answer approach that improves both cost and quality. The integration of VAs is creating a new hybrid operating model that’s helping CareAdvantage cut costs, improve quality, and increase accessibility. Olivia JonesCareAdvantageHelper Heroes - Home Care VAs / mention the Lab Sponsor:Phoebe—mention LAB for 10% off