The "10 for 10" Campaign That Made One Club $10,000 in Minutes

Season 26, Episode 22 - Shaun Boyce, Bobby SchindlerSummary Mike Manzella, founder of ProServe Solutions, spent 22 years running and coaching at tennis and pickleball clubs before going all in on consulting. He breaks down the three pillars he uses to diagnose every club, attention, retention, and monetization, and shares real examples of the revenue clubs are leaving on the table.Key TopicsMike's path from competitive junior tennis to club GM to founding ProServe SolutionsThe three pillars of club growth: attention, retention, and monetizationWhy most clubs have an ecosystem problem, not just a marketing problemThe "10 for 10" campaign that generated over $10,000 in revenue in one afternoonHow HOA and resident driven clubs differ from public and member only clubsWhy seeking outside advice is not a weakness for club operatorsMike's answer to our signature question, if you were king of tennisKeywords Mike Manzella, ProServe Solutions, racquet club consulting, tennis club marketing, pickleball club growth, club retention strategy, club monetization, HOA tennis programs, GoTennis podcast, ARA, American Racket Sports AssociationSound Bites "Money talks. If we can find ways for clubs to make more money and save time so people aren't getting burnt out, that's a huge thing in this industry." "It'd be very silly not to consider outside advice and think you have all the answers yourself." "It took about 10 to 12 minutes to set up and generated a little over $10,000 in revenue. I call it the 10 for 10."Full YouTube Video: https://youtu.be/F0M-cXyOvAsKing of Tennis Video: https://youtube.com/shorts/-hKx4wu7rjELearn more about Mike Manzella and ProServe Solutions: https://proservesolutions.info Connect with Mike on LinkedIn: https://www.linkedin.com/in/mike-manzella-064a7537/Contact Our HostsShaun Boyce, RSPA: shaun@americanracketsportsassociation.com | https://americanracketsportsassociation.com/Bobby Schindler, RSPA: schindlerb@comcast.net | https://letsgotennis.com/windermereGeovanna Boyce: geovy@regeovinate.com | https://regeovinate.com/GoTennis Website: https://letsgotennis.com/Learn more about the Marc Kaplan Media Excellence Award we (the GoTennis! Podcast) won from USTA Georgia: https://letsgotennis.com/captivate-podcast/gotennis-podcast-wins-the-marc-kaplan-media-excellence-award/Join Our Community Check out the GoTennis! Atlanta Facebook page for deals, updates, events, podcasts, news, stories, coach profiles, club information, and more.Support the ShowDonate Directly: https://gotennispodcast.captivate.fm/supportCrypto Donations: Get into crypto with https://coinbase.com/join/PEWRLWK?src=referral-linkStart Your Own Podcast Considering your own podcast? We recommend Captivate: This podcast is hosted by Captivate, try it yourself for free (https://www.captivate.fm/signup?ref=atlantatennispodcast).