The Race to Become Indiana's Healthiest County | Jenn Wells, Hancock Health

On today's show I sat down with Jenn Wells, assistant vice president of customer experience and brand strategy at Hancock Health and host of the Just Jenn women's health podcast. Jenn discusses her career path from the Indianapolis Motor Speedway to healthcare marketing and how Hancock Health focuses on the customer journey, brand storytelling, digital experience, and virtual care. She explores why many people avoid preventive care, how taboo or embarrassing health topics keep patients from asking questions, and how Just Jenn aims to make conversations about issues like infertility, menopause, and cancer care feel like talking with a trusted friend. She also describes Hancock County's goal to become Indiana's healthiest county through partnerships addressing social determinants of health, improved access and navigation, and lower-cost lab and imaging options like the Gateway location, while emphasizing practical accountability such as scheduling annual exams. If you like this episode and want to hear more Get IN. episodes where I interview Hoosiers making a difference, visit getindiana.com/podcast. You are going to learn about: - Why People Avoid Preventative Care - The Just Jenn Women's Health Podcast - How Hancock County Plans to Become Indiana's Healthiest County Thank you to our partners: Pence Media Group World Food Championships (enter code 25INDY at checkout and receive 25% off all event tickets) Check out these great clips from the show: 00:00 Best Health Stories 01:33 Guest Introduction: Jenn Wells, Hancock Health 02:27 From Motorsports To Healthcare 04:30 Marketing Human Healthcare 11:52 Taboo Topics And Asking Questions 16:54 Finding Real Resources 20:18 Just Jenn Podcast Breakdown 22:34 Menopause And Cancer Support 33:26 Grace Accountability And Calendars 39:18 Healthiest County Goal 39:56 Trails And Health 41:41 Life Expectancy Rankings 43:48 Partners For Healthiest County 44:33 Annual Exams And Mental Stress 45:51 Access And Affordable Care 46:38 Gateway Labs And Imaging 50:02 Patient Portals And Data Sharing 51:59 Modernizing Patient Experience 55:39 Stop Self Diagnosing 57:36 Menopause Talk And Stigma 59:33 Indiana Home And Hancock Gems 01:01:18 Hidden Gems Foodie Tour 01:05:02 Next Gen And Experience Economy 01:10:55 Wrap Up And Where To Find Jenn Get IN. is brought to you by our friends at Sweetwater. Whether you are looking to start a podcast or level up your current show you need to hit them up.