Fitness Business Consulting

Gym Owners: Does Your Studio Software Really Matter?

September 21, 2026·58 min
Episode Description from the Publisher

If you want to scale your gym or studio, book a call directly with Jayme below:https://fitnessbusinessconsulting.io/businessbrainstorm1In this episode, Jayme Richardson sits down with John from Xoda to discuss how the right fitness software can help gym and studio owners save time, improve their member experience, increase retention and build a more profitable business.They break down how automation, lead management, data and AI are changing the way fitness businesses operate, and why your choice of software can have a much bigger impact on your business than you might think.00:00 Why your fitness software matters03:06 Standing out in an increasingly competitive fitness market06:17 The minimum viable product and extending your software capabilities08:11 How Xoda can help increase gym revenue09:39 Lead management and improving conversions11:00 Automating lead follow-up and communication12:23 Reducing costs and improving efficiency14:44 Giving your team more time through automation16:39 Retention strategies and trigger-based actions18:02 Using data and AI to make better decisions20:27 Making fitness software simple for your team to use22:10 Building community and increasing member engagement26:24 Helping gym owners understand the value of their software30:11 AI and automation in the fitness industry34:29 The future of fitness technology45:00 Continuous development and improving your systems47:23 Using technology to influence member behaviour50:19 Making better business decisions with data54:29 Creating leverage and scale through software57:22 Why gym and studio owners should care about their softwarePlease subscribe for more conversations and strategies to help you build a more profitable fitness business.

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