How Ganni Became a Global Brand

How did Ganni become a global name? Is Ganni a sustainable fashion brand? What innovation is needed for fashion brands? Recorded live at Copenhagen Fashion Week at 1Hotel Copenhagen, Victoria sits down with GANNI co-founder Nicolaj Reffstrup to talk about building one of fashion’s most recognizable global brands. Nicolaj shares how his background in tech shaped the way he and his wife, Ditte Reffstrup, built GANNI. He also reflects on the rise of the “GANNI Girl,” taking on outsid...