Fashion & Founders The Podcast

How to Rebrand, Build Confidence, and Start that Business with Cass Dimicco

September 21, 2026·56 min
Episode Description from the Publisher

September Reset Guide. Fall Reset. How to become a founder. Why Aureum stopped selling jewelry. Cass Dimicco joins Victoria Smith, host Fashion and Founders to break down how she went from fashion buyer to creator to founder of Aureum. Cass gives listeners a “founder playbook,” even if you’re not about to start a company this is a great September reset guide. We go into changing your habits, building confidence, and betting on yourself. Her company recently went through a big pivot too....

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