Gregg Majewski on Scaling Restaurant Brands Through Trust, Teams, and Discipline

In this conversation, Gregg Majewski, CEO and founder of Craveworthy Brands, shares how he built a multi-brand restaurant platform by combining operational expertise, franchising experience, and a strong focus on developing people. He explains how Craveworthy grew from zero restaurants in early 2023 to a portfolio of 15 brands, 200 restaurants, and hundreds more in development, while pursuing a long-term goal of becoming a billion-dollar company. The discussion covers Majewski’s early career at Jimmy John’s, his approach to acquiring and improving emerging restaurant concepts, the importance of food, service, and location, and how shared services and brand consolidation can create scale. He also discusses lessons from COVID, the growth of delivery and carryout, his philosophy on franchisee success, and why consumer demand ultimately determines which restaurant concepts become major brands.TakeawaysCraveworthy Brands operates a portfolio of restaurant concepts and has grown rapidly since launching in 2023.Gregg Majewski developed his restaurant and franchising expertise through leadership roles at Jimmy John’s and later as a franchisee, operator, and consultant.Majewski views franchising as a way to create long-term financial opportunities for operators and franchisees.Craveworthy typically acquires brands outright and often gives founders the opportunity to remain involved and participate in the company’s future growth.The company differentiates itself from traditional private equity by actively operating and improving its restaurant brands instead of simply overseeing investments.Food quality, service, and location remain the three fundamental factors Majewski uses to evaluate restaurant performance.COVID accelerated delivery, carryout, virtual brands, and new restaurant operating models that have become permanent parts of the industry.Craveworthy looks for opportunities to combine similar restaurant concepts, improve menus, share resources, and build stronger brands with greater scale.Today's guest, Gregg Majewski, can be found at:Website: www.craveworthybrands.comLinkedIn: https://www.linkedin.com/in/greggmajewski/Facebook: https://www.facebook.com/craveworthybrandsInstagram: https://www.instagram.com/craveworthybrandsYoutube: https://www.youtube.com/@CraveworthyBrandsYour host, Scott Turman, can be found online at:Website: https://scottturman.com/, https://brightray.com/LinkedIn: https://www.linkedin.com/in/scottturman/IMDb: https://www.imdb.com/name/nm14602682/KeywordsRestaurant Industry, Franchising, Restaurant Brands, Brand Acquisitions, Restaurant Operations, Franchise Development, Brand Growth, Private Equity, Restaurant Scaling, Leadership, Consumer Demand, Delivery, Ghost Kitchens, Virtual Brands, Restaurant Expansion, Food and Beverage