
Partner with Jay: https://www.jayschwedelson.com/contactㅤCheck out Jay Schwedelson's new book: Stupider People Have Done It All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤSeptember is quietly one of the best months of the year to run a webinar, and almost nobody plans for it because August burned them. Jay Schwedelson walks through the show-up rate data that flips the calendar on its head, plus a one-word tweak to your event name that lifts registrations on its own. There's also fresh Goldcast data on the single best day to run a webinar, and it's the day 92% of marketers refuse to touch.ㅤBest Moments:(00:36) Why September has the second-highest webinar show-up rate of the year and August has the worst(01:17) The recycling move that lets you launch a September webinar without creating anything new(02:27) "Webinar" is the category, not the name, and calling it that is costing you registrations(03:01) Worldata data showing a 24% registration lift from swapping "webinar" for "insider session"(03:23) The one extra word that adds another 12% lift to your registration rate(04:29) New Goldcast data on why Friday between 11 AM and 2 PM Eastern beats Tuesday, Wednesday, and Thursday(04:55) Only 7.4% of webinars happen on Fridays, and what that gap means for you
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