Do This, NOT That: Marketing Tips with Jay Schwedelson

SPECIAL SERIES ==> NEW! Prediction Market MarketingšŸ˜³šŸ”„ <== | BATHROOM Break #127 COLLAB: The Marketing Millennials + Do This, Not That

September 28, 2026Ā·12 min
Episode Description from the Publisher

Partner with Jay: https://www.jayschwedelson.com/contact慤Check out Jay Schwedelson's new book: Stupider People Have Done It All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206慤Subscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletter慤Register for GuruConference (FREE + VIRTUAL!) https://www.guruconference.com慤Check out Eventastic (FREE + VIRTUAL!) https://www.eventastic.com慤Connect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/ask慤Leave a comment and follow the show, it really helps us out!慤Follow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray’s newsletter at gotomillions.co for sharp, actionable marketing insights.慤What if the best audience research you're not doing is sitting on a betting site? Jay Schwedelson and Daniel Murray make the case that prediction markets are a data set marketers keep ignoring, because every prediction has someone's real money behind it. It's a Bathroom Break, so expect detours, including the longest conversation about cricket Jay has ever had in his life.慤Best Moments:(00:32) Is bringing an iced coffee to a job interview a red flag or a conversation starter(01:34) After thousands of interviews, Jay says about half of candidates showed up late, dressed wrong, or ghosted(02:36) A fake diploma, a lunge across the table, and a call to the police(05:06) The exact AI prompt for mining Kalshi and Polymarket for what your audience will care about next(06:54) Why money-backed predictions beat survey data every time(07:41) Surveys follow emotions, so watch where people actually spend their money

Podzilla Summary coming soon

Sign up to get notified when the full AI-powered summary is ready.

Get Free Summaries →

Free forever for up to 3 podcasts. No credit card required.

Listen to This Episode

Get summaries like this every morning.

Free AI-powered recaps of Do This, NOT That: Marketing Tips with Jay Schwedelson and your other favorite podcasts, delivered to your inbox.

Get Free Summaries →

Free forever for up to 3 podcasts. No credit card required.