Digital Afterlife: Hollywood & AI Tech

Entertainment AI Tech News

June 17, 2026·8 min
Episode Description from the Publisher

The entertainment media market is projected to more than double by 2035, driven by streaming, gaming, digital content, and AI-powered recommendations that are reshaping how audiences consume entertainment. In this episode, we also look at the UK’s record film and high-end TV spending, the rapid rise of AI video generation, and how Oscar recognition still influences theatrical viewership even as streaming changes audience habits.The global entertainment media market is entering a major expansion phase as streaming, gaming, and on-demand digital content continue to reshape how audiences consume entertainment. According to market projections, the sector is expected to grow from $3.24 trillion in 2025 to $6.17 trillion by 2035, while the U.S. market alone is forecast to rise from about $971.77 billion to $1.43 trillion over the same period. Much of that growth is being driven by digital streaming, which now makes up nearly 40% of industry revenue, alongside rising demand for original programming, mobile gaming, esports, and immersive formats such as virtual and augmented reality.At the same time, the industry is facing pressure from piracy, rising production costs, and the need to keep audiences engaged across increasingly fragmented platforms. Studios and streamers are investing heavily in exclusive content, while gaming and ad-supported digital formats continue to expand their share of the market. Regional growth is also shifting the balance of power, with North America still leading and Asia Pacific emerging as the fastest-growing market thanks to mobile-first audiences in countries like China, India, Japan, and South Korea. In the UK, film and high-end TV spending has also surged, reinforcing how competitive the global content market has become. Even the Oscars remain influential, with awards recognition still capable of driving audience interest in theatrical releases and streaming viewership, even as viewing habits continue to evolve.Ginger Liu is the founder of Hollywood PR agency, Ginger Media & Entertainment, journalist and researcher on technology and entertainment, an MFA photographer and filmmaker, and host of the podcast Digital Afterlife: Hollywood & AI Tech

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