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by Ginger Liu
Digital Afterlife: Hollywood & Tech explores Hollywood's AI-driven innovation, artist copyright battles, entertainment policy, and film industry disruption. We also discuss how technology—from photography to cutting-edge AI—shapes human agency in grief, digital afterlife technology, and visual media startups.Ginger Liu is the founder and CEO of Ginger Media & Entertainment, an MFA photographer, filmmaker, and journalist.
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AI-Native Studios Reshape Hollywood as Directors Split on Tech, Microdramas Surge as AI and Hollywood Bet on Vertical Video, AI-Native Films Find New Home in Dedicated Festival Circuit and other news.Anyone with a soft spot for the 1990s indie film boom will recognize the same energy in today’s AI filmmaking wild west. Back then, cheaper cameras and new distribution channels let outsiders tell stories the studios wouldn’t touch, until indie itself became too expensive for truly independent voices. Now, filmmakers, documentarians, writers, and other creative artists shut out of even the lower tiers of indie financing are building their own projects with AI as a creative tool. For the first time in years, indie film feels accessible again.AI’s footprint in film and TV is widening. Studios and startups are using generative tools to build environments, trim budgets by 20–50%, and back projects traditional financiers won’t touch. A new circuit of AI-focused festivals is offering real prize money and fast, disclosure-heavy submission processes for work that legacy festivals still won’t fully embrace. Microdramas are becoming one of the sector’s few growth areas, with U.S. revenue on track for $1.5 billion this year and per-user engagement ahead of Netflix. And a $1 billion AI studio is betting that an animated feature about a serious fart can prove AI can carry long-form, story-driven content.Ginger Liu is the founder of Hollywood PR consultancy Ginger Media & Entertainment, a journalist and researcher on technology and entertainment, an MFA photographer and filmmaker, and host of the podcast Digital Afterlife: Hollywood & AI Tech
WildBrain Buys Personality AI for $11M, Higgsfield AI Releases 110-Minute Feature “The Cully Hill Boys” in Four Weeks, Hollywood’s creator boom creates ownership disputes, COL AI Studios Launches to Scale IP Across Formats and Global Markets, MPA and ByteDance Agree Framework to Protect Film and TV IP in AI Models, and other news.Hollywood and the global entertainment industry are moving quickly to define how generative AI fits into production, distribution, and audience engagement. This week’s roundup covers major deals and frameworks shaping that shift: WildBrain’s $11 million acquisition of Personality AI to build licensed, kid-safe interactive characters; m25’s appointment of AiCandy as the first dedicated AI film production partner in Asia Pacific; and a secret Hollywood coalition’s release of a “Human Generative Workflows” framework aimed at keeping humans in control of creative decisions.At the same time, AI-native content is gaining scale and visibility. Higgsfield AI has released a 110-minute, fully AI-generated feature, “The Cully Hill Boys,” while an AI-generated Chinese short has topped Bilibili with a story focused on people rather than spectacle. In India, VFX and AI are reshaping mythological cinema, and new AI film festivals are emerging as a dedicated circuit for generative work.Business and rights issues are also intensifying. The Motion Picture Association and ByteDance have agreed on an IP-protection framework for AI models, the American Film Market is adding an AI and tech hub, and studios’ push into creator-born IP is sparking ownership disputes. Together, these developments map a fast-evolving landscape where AI is becoming a standard part of the toolkit, even as the industry debates guardrails, authorship, and who controls the next generation of content.Ginger Liu is the founder of Hollywood PR consultancy Ginger Media & Entertainment, a journalist and researcher on technology and entertainment, an MFA photographer and filmmaker, and host of the podcast Digital Afterlife: Hollywood & AI Tech
In this week’s Entertainment and AI Tech News — Yoroll’s AI Odyssey turns Homer’s epic into a playable, branching film built in two days on a ~$250 budget, while independent channel IncredibleXvision has crossed 10,000 YouTube subscribers with AI-generated shorts, suggesting synthetic content can build repeat audiences, not just one-off virality. On the studio side, Warner Bros. is facing significant backlash after promoting The End of Oak Street with an AI-generated dog podcast, a campaign many viewers say made them less likely to see the Anne Hathaway and Ewan McGregor thriller. AI is reshaping production and policy: Roku added a 24-hour AI channel via Fairground to its FAST lineup; Autodesk is rolling out 3D controls in Flow Studio for finer command over AI scenes; Brad Pitt argues AI could revive mid-budget films if used as a cost-saving tool rather than a performer replacement; Chinese models like MiniMax’s Hailuo 3 and ByteDance’s Seedream 5.0 are reigniting Hollywood’s copyright concerns; SAG-AFTRA is pushing back on weakening performer protections around digital replicas; the EU has begun enforcing transparency rules requiring clear labeling of AI-generated or significantly altered content; and Internet Cinematic’s new India–Japan AI film studio in Tokyo signals growing cross-border collaboration aimed at making ambitious filmmaking more accessible while keeping human artists central.Ginger Liu is the founder of Hollywood PR consultancy Ginger Media & Entertainment, a journalist and researcher on technology and entertainment, an MFA photographer and filmmaker, and host of the podcast Digital Afterlife: Hollywood & AI Tech
Digital replica APIs market projected to reach $2.4 billion by 2036, South Koreans use AI videos to remember deceased loved ones, China curbs AI companions as tech companies limit chatbot featuresArtificial intelligence companies are expanding digital replica technology across business, marketing and bereavement services, as developers build systems that can generate personalized videos, simulate emotional conversations and recreate deceased loved ones. The digital replica APIs market is projected to grow from $145 million in 2026 to $2.4 billion by 2036, according to Fact.MR. The expansion is bringing new scrutiny from regulators and researchers. China has introduced restrictions on AI companions that encourage emotional dependency, while studies and emerging services are examining whether replicas of deceased people can comfort mourners without creating new risks involving consent, privacy and emotional attachment.Ginger Liu is the founder of Hollywood PR consultancy Ginger Media & Entertainment, a journalist and researcher on technology and entertainment, an MFA photographer and filmmaker, and host of the podcast Digital Afterlife: Hollywood & AI Tech
Europe’s AI funding is surging, with capital concentrating in a handful of breakout startups and the U.K. pulling ahead as the region’s leading market. At the same time, AI is moving deeper into entertainment production, with digital twins, generative video and VFX tools reshaping how film, TV, gaming and live experiences are made. The result is a clear picture of an industry shift: investment is accelerating, a small number of companies are capturing most of the money, and AI is spreading from model development into the workflows that power content creation and distribution.AI in VFX market set to top $1.07 billionDigital Twin in entertainment market set for rapid growthEurope’s AI funding boom is led by the U.K. as investment spreads across the regionGenerative AI in movies market set to reach $1.03 billionMIPCOM Cannes adds microdramas to 2026 agendaGinger Liu is the founder of Hollywood PR consultancy Ginger Media & Entertainment, a journalist and researcher on technology and entertainment, an MFA photographer and filmmaker, and host of the podcast Digital Afterlife: Hollywood & AI Tech
BAFTA adds AI disclosure rule to awards submissions, Aronofsky seeks new funding for Primordial Soup, Gossip Goblin’s AI film set for theatrical release, Anthropic settles landmark author piracy case for $1.5 billion, and other news.Gossip Goblin’s Gods Don’t Give Gifts is headed to U.S. theaters on Oct. 30, Ash Koosha’s Dreams of Violets was the first fully AI-generated film to screen at Tribeca earlier this year, and Koosha has now released Odysseus: The Fall to coincide with Christopher Nolan’s The Odyssey, as Darren Aronofsky’s AI studio push and the backlash around Neill Blomkamp’s Nightborne show how heated the debate has become.This week’s Entertainment AI Tech News roundup covers the industry’s push to draw clearer lines around AI use, from BAFTA’s new disclosure rule for awards submissions and Anthropic’s $1.5bn settlement with authors over pirated training data, to Netflix’s admission that generative AI appeared in roughly 300 titles and its $587m acquisition of Ben Affleck’s postproduction startup, while also tracking AI-native content moving toward mainstream distribution with Gossip Goblin’s theatrical release, Darren Aronofsky’s fresh funding push for Primordial Soup and the mixed reactions to high-profile AI experiments from Neill Blomkamp and others.Ginger Liu is the founder of Hollywood PR consultancy Ginger Media & Entertainment, a journalist and researcher on technology and entertainment, an MFA photographer and filmmaker, and host of the podcast Digital Afterlife: Hollywood & AI Tech
Entertainment AI Tech News with Ginger LiuAI-generated Odysseus: The Fall released ahead of Nolan’s The Odyssey, Netflix admits generative AI used in 300 TV shows and films, PixVerse raises $439 million as AI video Netflix has confirmed that generative AI was used in the production of around 300 films and television series in 2026, underscoring how rapidly the technology is becoming embedded in mainstream entertainment.Singapore-based AI video-generation startup PixVerse has raised an additional $439 million in a Series C extension, pushing its valuation above $2 billion and underscoring investor confidence in the fast-growing AI video sector. The new capital follows an earlier Series C close this year and brings the total raised in the round to $439 million.Congress is advancing the No Fakes Act, a bipartisan bill in Washington designed to curb AI deepfakes that copy a person’s voice and image without consent.Amazon MGM Studios has pulled the AI-animated series Punky Duck from its GenAI Creators Fund after director Jorge R. Gutiérrez quit the project following a wave of online death threats and doxxing.Ten filmmakers have premiered AI-native short films at the Raindance Film Festival in London as part of Lost Canon, a new series produced by Moonmax and built entirely inside CapCut Video Studio.AI film studio Fountain Zero will release Odysseus: The Fall, a 135-minute, AI-generated adaptation of Homer’s Odyssey from Dreams of Violets director Ash Koosha, for rental and purchase on its website later this summer.According to The Hollywood Reporter, a Los Angeles startup is recruiting writers and creators with credits on Sharknado and Doctor Who for a slate of AI-driven films, in one of the clearest signs yet that the technology is moving deeper into mainstream screen production.A German feature film has become the first to use the Auschwitz Memorial’s new digital replica of the former concentration camp, marking a departure from decades of strict rules that had largely barred fiction productions at the site.Ginger Liu is the founder of Hollywood PR consultancy Ginger Media & Entertainment, a journalist and researcher on technology and entertainment, an MFA photographer and filmmaker, and host of the podcast Digital Afterlife: Hollywood & AI Tech
Oscars draw firmer line on AI, Art Directors Guild Criticizes Scorsese’s AI Storyboarding Promotion, London Startup Cascade Opens AI-Native Production Platform Ginger Liu is the founder of Hollywood PR agency, Ginger Media & Entertainment, journalist and researcher on technology and entertainment, an MFA photographer and filmmaker, and host of the podcast Digital Afterlife: Hollywood & AI Tech
Digital Afterlife: Hollywood & Tech explores Hollywood's AI-driven innovation, artist copyright battles, entertainment policy, and film industry disruption. We also discuss how technology—from photography to cutting-edge AI—shapes human agency in grief, digital afterlife technology, and visual media startups.Ginger Liu is the founder and CEO of Ginger Media & Entertainment, an MFA photographer, filmmaker, and journalist.
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