
For a brand photographer, colour is quietly doing the selling on every logo, every website and every brand client, and most of us never chose it on purpose. Our guest works with colour for a living, and what she reveals about how people react to it will change how you look at your own branding.If you've ever watched a brand client arrive on shoot day in something that just doesn't work, there's a simple step that prevents it, and it happens long before anyone picks up a camera. You'll also hear about the cheap piece of kit that saves a commercial photographer hours in the edit, and what you should be wearing yourself.If how you present yourself matters to you, we went further on it back in Styling Yourself as Part of Your Brand.
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