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by Dallas Travers
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- Jul 8, 20242 min
222. Welcome to Coaches on a Mission
Welcome to Coaches on a Mission. You've got three important steps to take as you listen to all of the episodes on this show (they're pretty binge-worthy, aren't they?). 1. Join the Pod Squad: Access playlists, PDF transcripts and other freebies from every episode inside this members-only bonus vault. To join the Pod Squad go to https://dallastravers.com/squad 2. Check Out the Hive: The folks you hear on this show are members of my 12-month mentorship program, The Hive. If you get value from these free episodes, imagine what's possible when you join this incredible community and have Dallas at your side. To check out the Hive, go to https://dallastravers.com/hive 3. Follow Dallas on Instagram: Where you'll get quick lessons to stay motivated as you build a values-driven, profitable coaching business you're truly proud of. Follow me at https://instagram.com/dallastravers
- Jul 7, 202416 min
221. Big Announcement - The Next Chapter
In this episode of Coaches on a Mission, host Dallas Travers reflects on the importance of making aligned choices in business, shares three key reasons behind the podcast’s conclusion, and offers invaluable insights for values-driven coaches. She also highlights the next steps for listeners to continue benefiting from the rich content and resources available through the podcast's archives and the Hive community. Key Topics & Timestamps:[00:08] Introduction and welcome[01:02] Dallas introduces the episode's theme and explains the decision to end the podcast[02:06] Overview of the Pod Squad and its benefits[[03:07] Reason 1: The importance of a coaching container vs. free content[05:19] Reason 2: Redirecting energy towards marketing the show[08:21] The three-step process for goal-oriented action in your business[10:37] Invite to join the Invitation Olympics inside the Hive[11:39] Reason 3: Honoring the goal of accessibility and the podcast's achievements[12:37] Invitation to reflect on and celebrate your own business accomplishments[13:35] Thank you messages to the production team and Hive members[14:33] Closing remarks and ways to stay connected with Dallas Key Takeaways: 1. The Necessity of a Coaching Container: Free content, while valuable, cannot replace the need for a structured coaching environment that provides personalized guidance, accountability, and a supportive community. 2. Prioritizing Marketing Efforts: It's essential to balance production with promotion. Redirecting energy towards marketing can amplify reach and impact, helping to achieve long-term goals. 3. Goal-Oriented Actions: Consistently taking direct actions aligned with your immediate business goals is crucial. Use a three-step process to ensure your efforts are effectively driving you towards your objectives. 4. Celebrate Achievements: Acknowledge and honor your accomplishments. Reflecting on past successes can build a strong foundation for future growth. 5. Continued Learning and Support: Even though new episodes are ending, the wealth of existing episodes, resources, and the supportive community within the Hive offer ongoing opportunities for growth and connection. Join the Pod Squad for more resources: dallastravers.com/squad CONNECT WITH ME: INSTAGRAM: @dallastravers JOIN THE HIVE: dallastravers.com/hive
- Jun 30, 202432 min
220. Four Steps to Design A Membership Your Clients Crave
Welcome to Coaches on a Mission. You've got three important steps to take as you listen to all of the episodes on this show (they're pretty binge-worthy, aren't they?). 1. Join The Pod Squad: Access playlists, PDF transcripts and other freebies from every episode inside this members-only bonus vault. 2. Check Out The Hive: The folks you hear on this show are members of my 12-month mentorship program, The Hive. If you get value from these free episodes, imagine what's possible when you join this incredible community and have Dallas at your side. 3. Follow Dallas on Instagram: Where you'll get quick lessons to stay motivated as you build a values-driven, profitable coaching business you're truly proud of. Today we’re going to talk today about a simple, first step to scaling which is small group coaching. My guest is Brynn Barale who empowers breast cancer survivors to lose weight without dieting so they can live a kick ass life after cancer. Last year, Brynn launched her first power group, which is the way we describe small groups inside The Hive. While Brynn loved working with her small group, she realized that she needs a retention plan to enroll her members into the next offer - whether that offer is to continue in the group or move into a different container. So, Brynn and I got to work designing the shape of her group coaching container and outlining a plan to invite current clients, power group members and even former clients into it. This was one of those coaching conversations where the client leaves feeling so enlivened and clear about their vision that they’re moved to tears. I love coaching sessions like this because they show us when we’re all aligned. Let me highlight the steps Brynn and I took to turn her dream of a group coaching program into a clear vision she can act on. Step One: Understand what your clients need. Step Two: Build your program around your client’s feedback understanding what your own boundaries might be. Step Three: Remember that less is more. People join a community to experience belonging more than anything else. Step Four: Invite folks into your program. This can be a full blown launch, or it could be as simple as personally inviting a handful of current or former clients to get the ball rolling. Okay, now that you’ve heard the high level overview, let’s get into the nitty gritty of designing a smart, simple and aligned retention program to serve your clients long term. Timestamps & Key Topics [04:14] What Brynn wants coaching around [06:03] How to prepare clients for the “what’s next” conversation [07:18] Renewing the program without additional content creation [09:34] Importance of community and support using a survey [11:35] Brainstorming the shape of the follow-up program [13:53] The importance of community building and self-nurturing experiences [16:00] Online gathering spaces and communication platforms to use [17:55] Aligning program design with survey feedback [20:00] Potential for in-person retreats [21:14] Inviting previous power group members to join [23:49] Use of a survey to reach out to previous clients [26:15] Naming the program and setting membership terms [31:21] Final thoughts CONNECT WITH BRYNN: INSTAGRAM: @yourkickasslifeaftercancer WEBSITE: www.CoachBrynnB.com
- Jun 23, 202447 min
219. Design A Webinar That Converts
Welcome to Coaches on a Mission. You've got three important steps to take as you listen to all of the episodes on this show (they're pretty binge-worthy, aren't they?). 1. Join the Pod Squad: Access playlists, PDF transcripts and other freebies from every episode inside this members-only bonus vault. To join the Pod Squad go to https://dallastravers.com/squad 2. Check Out the Hive: The folks you hear on this show are members of my 12-month mentorship program, The Hive. If you get value from these free episodes, imagine what's possible when you join this incredible community and have Dallas at your side. To check out the Hive, go to https://dallastravers.com/hive 3. Follow Dallas on Instagram: Where you'll get quick lessons to stay motivated as you build a values-driven, profitable coaching business you're truly proud of. Follow me at https://instagram.com/dallastravers Decluttering Coach, Kate Evans is ready to launch her first course with a webinar. But she’s feeling foggy about how to structure a webinar that delivers value and also sells. Dallas Travers steps in to share her Foolproof Webinar Formula and the two coaches outline a complete webinar in no time flat. Key Takeaways 1. Webinar Strategy is Crucial for Sales 2. Understanding Emotional Barriers 3. The Power of a Structured Yet Flexible Approach 4. Effectiveness of Client Stories in a Webinar 5. Professional Guidance Is Invaluable Timestamps & Key Topics [02:35] Kate shares the challenge of creating her first webinar [02:56] The importance of a strategic approach to webinars [06:08] The importance of creating a script for your webinar [07:29] Identify the desired outcome and reverse engineer the webinar based on this outcome [12:00] Dallas explains the Foolproof Webinar Formula [14:13] Dallas and Kate determine if the 3 lessons chosen are finite enough or can be broken down further [16:01] Kate describes how she would coach around the topics in her webinar [18:40] Dallas explains the 5 S’s of the Foolproof Webinar Formula [24:53] A common mistake that happens in webinars and how to avoid it [26:50] Creating anticipation in the webinar for the offer [30:35] Kate describes how she would coach around the process for topic 2 [33:24] How sharing a success story can illustrate the effective application of a webinar subject [35:39] The importance of narrating the before, during and the after during personal client stories [39:19] Third step in a webinar should lead into the offer [45:47] Kate and Dallas discuss the next steps CONNECT WITH KATE: INSTAGRAM: @soulfulspace.coaching FACEBOOK: @soulfulspace.coaching WEBSITE: www.soulfulspacecoaching.com
- Jun 16, 202435 min
218. Can You Really Build A Biz You Love?
Welcome to Coaches on a Mission. You've got three important steps to take as you listen to all of the episodes on this show (they're pretty binge-worthy, aren't they?). 1. Join the Pod Squad: Access playlists, PDF transcripts and other freebies from every episode inside this members-only bonus vault. To join the Pod Squad go to https://dallastravers.com/squad 2. Check Out the Hive: The folks you hear on this show are members of my 12-month mentorship program, The Hive. If you get value from these free episodes, imagine what's possible when you join this incredible community and have Dallas at your side. To check out the Hive, go to https://dallastravers.com/hive 3. Follow Dallas on Instagram: Where you'll get quick lessons to stay motivated as you build a values-driven, profitable coaching business you're truly proud of. Follow me at https://instagram.com/dallastravers Today’s episode tackles an important question. Can you really, actually, truly build a business you really love? Building a business requires hard work and anybody saying otherwise is not giving you the full picture. Our guest Tara Rhodes came into today’s episode wondering what happens when you realize that the business you’re building isn’t the business you want anymore. Tara is committed to helping quiet rebels who feel stuck in the middle be willing to look at their stuff so they can figure out who they want to be in the world. And over the last year and a bit, Tara has realized that a traditional coaching model isn’t the model for her anymore. So, the two of us had to rethink what it means to build a business you really love. And here’s the cool part…in the beginning, Tara really did not think that she could create a business model that lights her up while still being profitable. But when we tapped into the experience she wants to have inside her business and designed a model from that place, she began to really believe that it is possible to build a business she loves. We started by simply asking the question “what is it you truly love?” And that opened the doors to a whole new vision for Tara and her business. The end result? No more coaching. Instead, Tara plans to launch a podcast to build a subscription community that feels a lot like summer camp. You’ll understand why as you listen in. Key Takeaways 1. Follow Your Passion 2. Innovative Revenue Models 3. Lean Into What You Love 4. Explore Creative Revenue Models 5. Listen and Adapt Timestamps & Key Topics [02:34] Tara's vision for her business [03:50] Tara's Aha moments [05:42] Transition challenges to a community-based business model [07:25] Tara outlines her vision for the future [09:44] Providing equity and accessibility in her business [10:32] Tara describes her ideal community members [13:45] Dallas pitches the idea of a podcast [16:37] Exploring New Revenue Models [19:37] Monetization strategies for the podcast [22:15] Setting Realistic Expectations [23:10] Tara’s next steps [25:05] Potential revenue with the podcast [29:03] Tara reflects on her business goals [30:25] Identifying when it’s time to expand in your business CONNECT WITH TARA: INSTAGRAM: @coachtararhodes LINKEDIN: @tararhodes WEBSITE: www.tararhodes.ca
- Jun 9, 202437 min
217. How To Fall In Love With Selling
Welcome to Coaches on a Mission. You've got three important steps to take as you listen to all of the episodes on this show (they're pretty binge-worthy, aren't they?). 1. Join the Pod Squad: Access playlists, PDF transcripts and other freebies from every episode inside this members-only bonus vault. To join the Pod Squad go to https://dallastravers.com/squad 2. Check Out the Hive: The folks you hear on this show are members of my 12-month mentorship program, The Hive. If you get value from these free episodes, imagine what's possible when you join this incredible community and have Dallas at your side. To check out the Hive, go to https://dallastravers.com/hive 3. Follow Dallas on Instagram: Where you'll get quick lessons to stay motivated as you build a values-driven, profitable coaching business you're truly proud of. Follow me at https://instagram.com/dallastravers So, this episode addresses the quiet fear a lot of newer coaches (or let’s be honest… veteran coaches like me) sometimes feel when we enroll a new client or roll out a new offer. What’s that fear? What if I won’t be able to deliver? What if I can’t actually help this client the way they want me to? That was the fear holding today’s guest back from actively selling. Betsy Seybolt is a coach who believes that mindset is everything and she works to help you find time for yourself and stop your negative thinking. And even though she's a pro at helping others overcome negative thinking, she had some of her own worries to work through during our conversation. You see, though Betsy has a ton of life experience, her coaching business is pretty new and she hasn’t worked with paying clients yet. So a part of Betsy worried that she would not be able to serve her clients fully once they hired her. And it’s really difficult to sell coaching if you don’t quite believe in it. But Betsy has so much evidence in her life to prove that she is capable of holding a coaching container that can indeed deliver. She just needed a new perspective, which is exactly what we worked toward during our conversation. I want to tell that you that about two weeks after we recorded, our friend Betsy signed a client. So something definitely shifted from our conversation. And I hope you experience a shift as well. If you ever worry you don’t have what it takes, this episode is for you. Timestamps & Key Topics [03:19] Betsy 's discomfort with selling [03:58] Difference between marketing and selling [05:07] Betsy's fear concerning sales [06:46] Reframing "doubt" to "inexperience" [07:37] Betsy’s tactical concerns with selling [09:45] A template for managing capacity and delivering value [12:06] Power of narration in client and sales conversations [15:28] How to handle objections [17:42] How to sustain momentum in booking sales calls [20:01] An approach to transparency & setting expectations [21:59] Setting micro goals to cultivate sales skills [24:08] How to maintain consistency in sales calls [25:42] How to make practice sales calls realistic [28:03] How to find joy in the sales process [29:04] Centering the client during the sales process [31:04] Difference between between politeness and kindness [32:50] Working outside your comfort zone CONNECT WITH BETSY: INSTAGRAM: @coachbetsyseybolt WEBSITE: BetsySeybolt.com
- Jun 2, 202439 min
216. How To Step Back From Your Business
Welcome to Coaches on a Mission. You've got three important steps to take as you listen to all of the episodes on this show (they're pretty binge-worthy, aren't they?). 1. Join the Pod Squad: Access playlists, PDF transcripts and other freebies from every episode inside this members-only bonus vault. To join the Pod Squad go to https://dallastravers.com/squad 2. Check Out the Hive: The folks you hear on this show are members of my 12-month mentorship program, The Hive. If you get value from these free episodes, imagine what's possible when you join this incredible community and have Dallas at your side. To check out the Hive, go to https://dallastravers.com/hive 3. Follow Dallas on Instagram: Where you'll get quick lessons to stay motivated as you build a values-driven, profitable coaching business you're truly proud of. Follow me at https://instagram.com/dallastravers Have you ever just needed to take a break from your business? Whether it’s health issues, a big move to another city, furthering your education or just family stuff, sometimes, life might require you to put your coaching business on the back burner. My guest today is Briana Wyatt who guides ambitious professionals to live more bravely, EMBOLDENED by self-trust, self-love and sacred power. Briana has been going through some major life shifts that require her to step back from her business. And though she knows a sabbatical is in order, she’s worried about feeling like she has to start again from scratch when she is ready to return to her business. So, the two of us talked through a process she can use to take a break while ensuring her business still has a pulse. Here’s the process we went through together: 1. Understand the two seasons every business flows between 2. Paint a clear picture of what a sabbatical looks + feels like 3. Identify any obstacles that might prevent that picture from becoming reality 4. Clarify success metrics to manage the obstacles 5. Outline small and measurable actions to balance time off with time connected to the business Key Takeaways 1. Normalize Sabbaticals in Entrepreneurship 2. Creation Without Pressure 3. Maintain Agency and Flexibility 4. Define Personal Success Metrics 5. Maintain Community and Connection Timestamps & Key Topics [02:45] Briana shares what she wants to coaching around [05:37] The seasons of expansion and containment in a business [07:18] Dallas' personal story about the necessity of containment in business [08:30] Briana reflects on her journey and the balance between personal life and business [11:42] Briana shares what a sabbatical looks and feels like [14:15] Briana shares internal obstacles she encounters during a sabbatical [19:13] Using success metrics to manage obstacles during a sabbatical [19:45] The importance of feeling worthy without client attachment [24:40] Identifying personal creative expression and setting associated success metrics [28:36] Measuring self-expression and maintaining visibility as an entrepreneur [31:20] Practical actions to keep the business alive during the sabbatical [36:50] The idea of creating community without business pressures [38:05] Dallas summarizes the plan for Briana’s sabbatical CONNECT WITH BRIANA: INSTAGRAM: @brianawyatt WEBSITE: www.brianawyatt.com
- May 26, 202439 min
215. Is Your Marketing Message Honest Enough?
Welcome to Coaches on a Mission. You've got three important steps to take as you listen to all of the episodes on this show (they're pretty binge-worthy, aren't they?). 1. Join the Pod Squad: Access playlists, PDF transcripts and other freebies from every episode inside this members-only bonus vault. To join the Pod Squad go to https://dallastravers.com/squad 2. Check Out the Hive: The folks you hear on this show are members of my 12-month mentorship program, The Hive. If you get value from these free episodes, imagine what's possible when you join this incredible community and have Dallas at your side. To check out the Hive, go to https://dallastravers.com/hive 3. Follow Dallas on Instagram: Where you'll get quick lessons to stay motivated as you build a values-driven, profitable coaching business you're truly proud of. Follow me at https://instagram.com/dallastravers So part of building a business you’re proud of is giving yourself permission to take an authentic stance about your work and the path your dream clients walk down. Sometimes taking a firm stance feels easy and inspiring. Other times… it’s tricky. 1. What is it I really want to say? 2. Will people even get it? 3. And if they do, will they get it enough to want to hire me? Those were the questions my guest, Angela Beeching, brought to the conversation today. Angela helps musicians get more of their best work out into the world so they can become the artists they are meant to be. She’s worked as a coach for many years and over that time, her confidence, her methodology, and her motivation has evolved. But Angela’s marketing message hasn’t completely kept up with that evolution. So we put our heads together today to help Angela lean into her stance and identify the message underneath Angela’s message. If you’d like to bring a little more bravery to your marketing, this episode is for you. Key Takeaways 1. Align Your Marketing with Your Core Truth 2. Narrate Your Journey 3. Use the Awareness Ladder 4. Use the Fourth Wall Technique 5. Practice Truthful Conversations Timestamps & Key Topics [02:29] Angela's experience as a Hive member [03:36] The goals for today's coaching session [04:57] The disconnect in Angela's marketing and her desire to align it with her deeper purpose [06:57] The spiritual aspect of Angela's work and it's challenges [08:45] Angela's need to lean into her core message in her marketing [09:40] Identifying the gap in Angela's marketing and her struggle to fully express her truth [12:38] Practical ways for Angela to practice integrating her truth into her marketing [16:53] The challenge of distilling complex truths into a marketing message [19:27] The awareness ladder and its relevance to Angela's ideal client [22:22] The balance between concrete goals and deeper truths in marketing [24:22] The long journey of client readiness and the role of truthful messaging [25:25] Using the fourth wall technique [29:48] Suggestions for catchphrases and a truth audit [33:54] Attracting clients who are hiding from their work and addressing their readiness [35:18] Practicing truthful conversations with potential clients [37:03] Truthfulness audit and next steps for Angela CONNECT WITH ANGELA: WEBSITE: angelabeeching.com FACEBOOK: facebook.com/angela.beeching
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About Coaches on a Mission
Coaches on a Mission is the podcast to listen to if you're a values-driven coach and you want the freedom, confidence, and impact that comes with a prosperous coaching business. Dallas Travers' podcast offers real-time coaching sessions with real life coaches who want proven strategies to bring in more clients, launch fantastic courses, expand their team and build their lists. Whether Dallas coaches volunteers through their blocks, or she slips into the client chair to be coached by a special guest, each episode features tangible strategies and essential inner work to help you stop struggling and start making a real difference in the world.If you’re a values-driven coach and you want to make more money and help more people, Coaches on a Mission is the best podcast to take you there.
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