55 - AI Hype Versus Real Value with Artur Kiulian

In this episode, Matt sits down with Artur Kiulian, founder and CEO of Principle, an AI-powered strategic simulation company, to unpack his journey from Ukrainian entrepreneur to building strategic simulation technology for high-stakes decision-making. They dig into the real gap between AI hype and business value, why prediction and simulation are fundamentally different tools, and how Artur's work coordinating pandemic and wartime response shaped his approach to high-stakes decision making. Artur shares hard-won lessons on preparing for low-probability events, avoiding sycophantic AI feedback loops, and treating AI as a thought partner rather than an oracle. The conversation closes with a candid look at where the AI market is headed and what business leaders should actually be worried about.