170. Shoot Your Shot: How One Instagram DM Turned 250 Followers Into a Thriving Business

What if the opportunities you're waiting for are actually on the other side of a DM you haven't sent yet? This week, Katelyn sits down with content creator, entrepreneur and thrifting queen Dee (aka Danielle), who built a thriving online business by following her passions, showing up authentically and refusing to wait until everything was "perfect" before taking action. From launching a product based business during COVID to growing a community of nearly 100,000 followers, Dee shares how shooting your shot, embracing your creativity and leaning into your unique personality can completely change the trajectory of your life and business. If you've been overthinking your content, waiting for confidence to magically appear, or wondering if it's too late to start showing up online, this conversation is your sign to just do the dang thing. In this episode, we cover: Why "shooting your shot" is the fastest way to create opportunities and grow your business How Dee went from a corporate career to building a successful online brand The content creation strategies that helped her grow a loyal community of nearly 100K followers What viral content gets wrong and how to avoid attracting the wrong audience The power of authenticity, personality and showing up before you feel ready How thrifting became both a creative outlet and a personal branding tool What "dopamine dressing" is and how your style can boost confidence and self expression Why perfectionism is keeping so many women stuck and what to do instead Connect with Dee: Instagram: @DoMeAFavorSTL TikTok: @DoMeAFavorSTL If you loved this episode, take a screenshot, share it to your Instagram Stories, and tag @callhercreator and @thekatelynrhoades so we can see what resonated most with you. And if you haven't already, leave a review, it helps us reach more women who are building brands, businesses and lives they're obsessed with. Plus, Katelyn shares practical content creation advice and resources to help you stay visible online, including The Visibility Vault™ - 150+ canva templates & captions to go with it. So you get SEEN online! If you're a creator, entrepreneur, coach, or personal brand looking to grow on Instagram in 2026, this episode is packed with actionable insights you can implement immediately. Thank you to my sponsors: Launch your business with Shopify. Start your one-dollar-per-month trial here: ⁠shopify.com/chc⁠ Protect your home systems with HomeServe. Learn more at: ⁠homeserve.com/chc⁠ Become a travel advisor with Fora. Start here: ⁠foratravel.com/chc⁠ The live selling marketplace: Whatnot. Check it out here: ⁠whatnot.com⁠/ The essential toolkit for telling better storiesStoryblocks: ⁠www.storyblocks.com/chc