Business Lunch

How Equity Consulting Can 10X Business ROIs

August 27, 2026·48 min
Episode Description from the Publisher

In This Episode Of Business Lunch: We open our consulting for equity playbook right after wrapping a real $50,000 half day consult. They walk through the exact process step by step: getting the leadership team aligned on the problem to be solved, the 1 3 1 framework, the report of findings, and how to get buy in without losing the room. If you consult, this is a process you can run tomorrow. If you own a company, it works just as well as a self consult.Chapters:0:00 A real consult opens the playbook1:00 Consulting for equity and the half day consult model2:24 The client and the four times sales goal5:21 Step one is alignment on the problem to be solved6:25 Keep doing, stop doing, start doing10:22 Value drivers and the theory of constraints17:22 The 1 3 1 framework and the report of findings22:26 Send recommendations before the meeting24:52 Leads, conversion, and the ICP trap34:18 The awareness scale and where the ads were aimed38:36 Handling pushback without attacking the person44:15 Agree, disagree and commit, or recuseListen to Business Lunch:Apple Podcasts: https://podcasts.apple.com/us/podcast/business-lunch/id1442654104Spotify: https://open.spotify.com/show/0iWSA89TaD263zhXETdSvZFollow Roland Frasier:Instagram: https://www.instagram.com/rolandfrasier/LinkedIn: https://www.linkedin.com/in/rolandfrasier/TikTok: https://www.tiktok.com/@rolandfrasierFacebook: https://www.facebook.com/RolandFrasierPage/Everything else: https://msha.ke/rolandfrasier/Follow Ryan Deiss:Instagram: https://www.instagram.com/ryandeiss/LinkedIn: https://www.linkedin.com/in/ryandeiss/X: https://x.com/ryandeissVisit: https://www.scalable.coMentioned in this episode:Build Your CEO DashboardGet one report every week of the key metrics you need to know with the CEO Dashboard!CEO Dashboard

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