Why do so many architects struggle with business, and what can be done about it? In this inaugural episode of AIA Built for Business, hosts Rachel Gresham, AIA,MBA and Ali Alsaleh, Assoc. AIA introduce the podcast, share their personal journeys through architecture and entrepreneurship, and explore the business acumen gap facing the profession. They discuss why firm culture, project management, and business prosperity matter, and how AIA resources can help architects build stronger, more successful practices.
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