This Roofer 2x'd His Prices and Revenue Exploded to $1.5M a Month! | With Corey Bailey.

Corey Bailey, TruChoice Roofing — $400K EBITDA in 4 years to $400K EBITDA in 1 month. Real roofing business growth: how a contractor scaled to $1.5M/month by doubling prices from $500 to $1,200/sq. In this episode of Build It To Sell It, Lance Bachmann sits down with Corey Bailey, founder of TruChoice Roofing, to unpack the exact playbook that transformed his business from a 4-year plateau into a $1.5M/month machine — in under 5 months. What actually changed: ✅ Pricing doubled: $500 → $1,200 per square — without touching close rates ✅ Full operational playbook implementation ✅ Technology upgrades across the business ✅ Staff leadership and management training ✅ Letting go of ego to embrace mentorship and critical thinking Corey faced employee "mutiny," internal pushback, and 15+ years of ego-driven habits standing in his way. He did the hard things anyway — and went from checking his bank account every 5 minutes to generating $400K in EBITDA in a single month. If you run a home services, roofing, or contracting business, this episode will show you exactly what's possible when you install the right systems and make the hard decisions other owners won't. 🎙️ Build It To Sell It Podcast: https://www.buildittosellit.com/podcasts/ 🎫 Build It To Sell It Conference 2026: https://go.buildittosellit.com/2026 #roofing #contractorbusiness #businessgrowth #entrepreneurship #buildittosellitconference