Bothsides Podcast

EP 145: How to Become a Successful Real Estate Agent - The Godfather of Real Estate

January 17, 2026·50 min
Episode Description from the Publisher

Australia's Real Estate Godfather Bill Malouf breaks down why 99% of agents lose luxury listings.It's not what you think. And exactly how to win every presentation.He reveals:◼️The company pitch book that kills your credibility instantly◼️Why agents who talk the most close the least deals◼️The 25-minute bond-building method billionaires respond to◼️How to sell $300M penthouses without opening your mouth◼️Why "80% market share" presentations are complete crap◼️The 2-word response that closed a deal in 48 hours◼️How to find the "why" instead of pushing stats nobody cares about◼️Why accessibility beats marketing flair every single time◼️The exact strategy to win against auction-pushing competitors◼️How listening more earns you 10x the referrals and repeat business

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