OK, But Why? The Strategic Problems Beneath Employer Branding

Are you struggling with employee retention, hiring challenges, or misaligned leadership? If you're still asking “why are we doing this?” at the end of a project—you're solving the wrong problem. The most successful organizations dig deeper early and align around what truly drives performance: people, culture, and leadership. In this episode of Blu Thread Conversations, Joey Frosst (Head of Business Development at Blu Ivy Group) breaks down why most organizations are solving the wrong proble...