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Best of Your Brain

Why Your Brain Forgets and What Actually Makes Memory Stick

April 7, 2026·16 min
Episode Description from the Publisher

Why do we forget things that matter — even when we try to remember them?In this episode of Best of Your Brain, Dr. Marc Milstein explains why forgetting is a natural part of how the brain works and why some information sticks while other information disappears.You’ll learn practical ways to help important information stay with you longer and how small shifts in how you take in information can make a meaningful difference in what your brain remembers.__Contact Dr. Marc Milstein: Website: DrMarcMilstein.comFacebook: Dr. Marc MilsteinLinkedIn: Dr. Marc MilsteinInstagram: @DrMarcMilsteinTikTok: @BestOfYourBrain

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