Behind the Brand with Bryan Elliott

Here's How to Become Your Best Self According to James Clear

June 3, 2026·1h 8m
Episode Description from the Publisher

Perhaps one of the most aptly named individuals I’ve met, James Clear possesses a clairvoyant ability to articulate his understanding and mastery of habit formation. His book Atomic Habits, which eclipsed the sales speed of The 7 Habits of Highly Effective People, has sold nearly 20 million copies and is one of the top books recommended by high performers. However, he didn’t set out to write bestsellers. James’s journey from basement projects to a multi-million subscriber l...

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