A Blog To Watch Weekly

231 - The MoonSwatch Loyalty Test, Quartz Redemption, and One Very Expensive Twin Beat

July 24, 2026·1h 8m
Episode Description from the Publisher

aBlogtoWatch Weekly is back on the main aBlogtoWatch YouTube channel with new releases every Friday!- https://www.youtube.com/@ablogtowatch This week on aBlogtoWatch Weekly, Ariel, Rick, and Ripley kick things off with another discussion about the newly announced N3W5 brand, debating its unusual name, marketing strategy, and whether the industry is getting a little too excited about products that have barely been revealed. The conversation then shifts to a busy week of enthusiast events, including RZE's Vancouver Experience, the Intersect Watch Show, and the RZE Gear Swap, where the hosts discuss why independent brands and community driven gatherings are becoming some of the most exciting parts of today's watch industry.The team also shares hands-on impressions of the Vacheron Constantin Traditionnelle Twin Beat Perpetual Calendar, reviews the new 41mm Delma Shell Star, and explores whether quartz watches are finally earning renewed respect among collectors. They close the episode by reacting to Swatch's controversial MoonSwatch "Loyalty Test," questioning whether asking enthusiasts to complete an application just for the chance to buy a watch is brilliant marketing or a step too far.This week's episode is sponsored by the Movado Heritage Kingmatic collection, learn more at the link below:- https://www.movado.com/ To check out the ABTW Shop, where you can see our products inspired by our love of Horology:- Shop ABTW - https://store.ablogtowatch.com/To keep updated with everything Superlative, aBlogtoWatch Weekly, and aBlogtoWatch, check us out on:- Instagram - https://www.instagram.com/ablogtowatch/- Website - https://www.ablogtowatch.com/- Facebook - https://www.facebook.com/aBlogtoWatch If you enjoy the show please Subscribe, Rate, and Review!Key Timestamps:0:04 N3W5, Compasses, & Marketing Madness6:15 Benny's New Brand & $1M Leather Jacket10:16 RZE Gear Swap & Community Events18:12 Watch Brand Colors & Independent Watch Culture26:46 Vacheron Constantin Twin Beat Review34:04 Delma Shell Star 41 Review37:17 Is Quartz Making a Comeback?45:38 Swatch's MoonSwatch "Loyalty Test"53:05 Bio Ceramic, Gold, & Swatch's Strategy1:04:06 World Cup Watches & F1 Watch Brands

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