Ghost Hunters Creator: "I Would've Started YouTube 16 Years Ago"

What happens when the guy who created one of the most successful paranormal TV shows of all time walks away from network television and plants his flag on YouTube? In this episode, Jason Hawes — creator, lead investigator, and original host of Ghost Hunters — sits down with Dusty to break down what 20 years of mainstream TV taught him about storytelling, why he let his YouTube channel sit dormant for 15 years before launching it, how he thinks about monetization (including why he removes 50% of YouTube's ads), and what's next for his channel "Unlocking the Unknown." About Jason: Jason Hawes is a paranormal investigator, television personality, and New York Times bestselling author best known as the creator and original lead investigator of Ghost Hunters, the series that helped bring real-world paranormal investigation into the mainstream. For over two decades, he has approached the field with a grounded, no-nonsense mindset focused on finding answers, not chasing hype. Connect With Jason: YouTube Channel /// Facebook Page   What We Offer Creators Join Creator Communities. A place to gather with other creators every single day. This provides access to Our Private Discord Server, Monthly Mastermind Group, and MORE!  Hire Dusty To Be Your YouTube Coach YouTube Channel Reviews (Audit): Get a 7-10 minute personalized video review of your YouTube channel with honest, actionable feedback for just $50. Subscribe to our weekly newsletter: Each week I document what I'm doing in my business and creative journey, share new things I've discovered, mistakes I've made, and much more! All Tools Mentioned On The Show: The Ultimate Entrepreneurs Resource. This is the spreadsheet where I keep all of the tools mentioned by all the guests on the podcast. Follow The Show: Facebook /// X /// YouTube /// Instagram