The story behind the stay: how Dawn Asher designs memorable guest experiences

In this episode, Marc sits down with Dawn Asher, founder and creative director of The Olive Jar, to talk about the intersection of design, storytelling, and guest experience.Dawn shares why great hospitality starts with a story and how thoughtful details, from styling and signage to photography and local products, can turn a beautiful property into a memorable experience. They also dive into designing moments guests want to experience and share, bringing personality into your property, and helping travelers picture themselves in a space before they ever book.Whether you're designing a new property or refreshing an existing one, this episode is full of ideas for creating with intention and building stays guests remember long after checkout.Not a Minoan member? Sign up today and receive a $25 Minoan credit in your account: https://minoan.com/minoan-podcastCheck out The Olive Jar: https://www.theolivejar.co/Take her hosting style quiz: https://theolivejarhostingquiz.scoreapp.com/